Online Marketing Courses
Online marketing courses can prepare you for a career in sales, advertising or public relations. Find out more about the types of existing online marketing courses here. Explore degree options and career prospects, and learn how distance learning is conducted. Schools offering Marketing degrees can also be found in these popular choices.
What Do Online Marketing Courses Cover?
Online marketing courses usually cover a wide range of business and sales topics, including accounting and finance, market research, management, project planning and communications. Some courses might focus on Internet marketing with an emphasis on SEO, campaign development and Web metrics. You may also encounter online marketing courses in consumer behavior, international sales, advertising fundamentals, human resource development, global operations and entrepreneurship. Marketing courses can be taken along with elective courses, such as presentation fundamentals, sociology and psychology.
What Levels Are Courses Offered At?
Online marketing courses are offered at both the undergraduate and graduate degree level. At the undergraduate level, you can take classes as part of a Bachelor of Science in Marketing Management or Bachelor of Science in Business Administration with a marketing concentration. At the graduate level, marketing courses are offered as part of a Master of Science in Marketing or Master of Business Administration with a marketing specialization.
How Can I Use Online Marketing Courses?
Online marketing courses are typically aimed at individuals interested in pursuing a career in marketing and sales. These types of classes build your critical thinking, creative and management skills, enabling you to qualify for a wide range of marketing-related positions. You can pursue a career in advertising, promotions and brand management, as well as positions like operations manager, marketing manager or public relations account executive.
How Do Online Marketing Courses Work?
When taking online courses, regular access to a computer and high-speed Internet connection is required. Coursework is typically nonparallel, allowing you to complete much of it on your own time and at your own pace; however, you'll still have deadlines for exams, assignments and projects. Most online classes offer a website where you can access the course syllabus, read and review material, and communicate via discussion board or e-mail with your classmates and instructor. Additionally, you may need to purchase or download software like Adobe Photoshop and Microsoft PowerPoint to complete marketing projects and presentations, as well as textbooks for any required reading.
To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below: