What Are Some Popular Jobs in Visual Merchandising?
Jobs in visual merchandising involve creating attractive merchandising displays. Popular jobs in visual merchandising include merchandise analyst and store planner. Continue reading for more information about these popular jobs. Schools offering Communication Design & Interactive Media degrees can also be found in these popular choices.
Visual Merchandising Career Overview
Visual merchandisers create, design and ultimately implement displays either in store windows or within the store. They work with both physical displays in on-site locations and virtual displays in online stores, and may also work at trade shows. They must put all the store's square footage to good use while developing attractive displays to entice the customer to enter the store and make a purchase.
The main objectives of a visual merchandiser are to create displays that are in line with the image of the store and to bring more customers into the store. Individuals in this career may start out as visual merchandising associates, then work their way up to visual merchandiser coordinator and director positions.
Important Facts About Popular Jobs in Visual Merchandising
|On-the-Job Training||Internships available|
|Key Skills||Creativity, organization, attention to detail, critical and analytical thinking, problem solving, observation, ingenuity|
|Work Environment||Full or part-time depending upon employer; evening, weekend, and holiday shifts are not uncommon|
|Similar Occupations||Assistant store managers; retail managers; retail sales associates; general managers|
Merchandising analysts are responsible for determining the risks and benefits that products in a business' inventory pose. They may be required to design ways of displaying inventory in order to improve a store's cash flow and profit margins. They may take part in merchandising inventory management, purchasing decisions and planning. They also analyze trends, maintain inventory levels and oversee shipments, making sure the store does not run out of stock. Senior merchandising analysts may be expected to have knowledge and experience in finance, economics and quantitative analysis as well as communications and computer skills. For this reason, many employers prefer merchandising analysts who hold college degrees.
Store planners use computer-aided design (CAD) software to plan the visual layout of merchandise in the store. They design and implement appealing and creative visual displays with the intent of increasing sales. They work with architects and builders when needed, follow company policies for visual merchandising and pay attention to budgets. Store planners are often involved in maintaining and stocking inventory as well as helping to decide which items to stock.
Education and Career Information
Based on December 2015 online job advertisements for visual merchandisers, a degree isn't always necessary, but experience is. Some employers request a bachelor's degree, and two years of experience is a common requirement. Degree programs in visual merchandising often include practical work training, so graduates may be better prepared to seek entry-level employment. According to PayScale.com in 2015, visual merchandisers made a yearly median salary of $40,026. Visual merchandising managers earned a median of $56,368.
To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below: