What Is Hospitality Marketing?

Hospitality marketing is marketing efforts directed towards the increase of revenue in the hospitality industry. Learn about education and careers in the hospitality marketing industry. Schools offering Sales & Marketing degrees can also be found in these popular choices.

Hospitality Marketing Defined

Marketing is the process for getting a company's product or service out to consumers. Hospitality marketing is how segments of the hospitality industry, such as hotels, restaurants, resorts, amusement parks and other entertainment and accommodations businesses promote their products or services.

Education

You can prepare for a career in hospitality marketing by completing an associate's or bachelor's degree in hospitality marketing and hospitality management. Since programs in hospitality management generally include courses in marketing, programs in marketing with courses in hospitality are also an option. Additionally, you can complete an undergraduate or graduate certificate programs in hospitality marketing. Core courses in all of these programs include sales and marketing, marketing strategies and marketing management. Some programs offer marketing courses for specific hospitality industries, such as casinos or resorts.

Career Information

Hospitality marketing professionals can work in a variety of entertainment, accommodations and food service companies. Some companies may train entry-level workers, but others may require experience in sales, customer relations, marketing and management. Job titles may include:

  • Advertising manager
  • Promotions manager
  • Public relations worker
  • Market researcher
  • Brand manager

Professional Certification

In addition to education and training, you can also choose to earn voluntary certification to bolster your resume. The Hospitality Sales & Marketing Association International (HSMAI) offers the Certified Hospitality Marketing Executive (CHME) credential. To earn the CHME, you must meet the experience and education requirements and pass an exam. Cornell University's School of Hotel Administration also offers a Certification in Hospitality Marketing that can be earned by completing on-campus or online courses.

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

  • 1. Degree Options:

Popular Schools

  • ITT Technical Institute

    ITT Technical Institute responds quickly to information requests through this website.

    Popular programs at ITT Technical Institute:

    • Master
    • Bachelor Degrees
    • Associate Programs

    Online and Campus-Based Programs Available:

    View All Locations
    • Anywhere: Online Campus
    • Indiana: Online Campus, Indianapolis
  • University of Phoenix

    University of Phoenix responds quickly to information requests through this website.

    Popular programs at University of Phoenix:

    Online and Campus-Based Programs Available:

    View All Locations
    • Anywhere: Online Campus
    • Arizona: Online Campus, Tempe, Tucson
    • California: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose
    • Colorado: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree
    • Columbia (D.C.): Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington
    • Florida: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace
    • Georgia: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs
    • Hawaii: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu
    • Illinois: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg
    • Indiana: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis
    • Louisiana: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie
    • Massachusetts: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree
    • Maryland: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia
    • Michigan: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit
    • Minnesota: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park
    • Missouri: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights
    • North Carolina: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte
    • New Jersey: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City
    • New Mexico: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City, Albuquerque
    • Nevada: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City, Albuquerque, Las Vegas
    • Ohio: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City, Albuquerque, Las Vegas, Beachwood
    • Oregon: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City, Albuquerque, Las Vegas, Beachwood, Tigard
    • Pennsylvania: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City, Albuquerque, Las Vegas, Beachwood, Tigard, Philadelphia
    • Puerto Rico: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City, Albuquerque, Las Vegas, Beachwood, Tigard, Philadelphia, Guaynabo
    • Tennessee: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City, Albuquerque, Las Vegas, Beachwood, Tigard, Philadelphia, Guaynabo, Chattanooga, Cordova, Nashville
    • Texas: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City, Albuquerque, Las Vegas, Beachwood, Tigard, Philadelphia, Guaynabo, Chattanooga, Cordova, Nashville, Austin, Dallas, Houston, San Antonio
    • Utah: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City, Albuquerque, Las Vegas, Beachwood, Tigard, Philadelphia, Guaynabo, Chattanooga, Cordova, Nashville, Austin, Dallas, Houston, San Antonio, Salt Lake City
    • Virginia: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City, Albuquerque, Las Vegas, Beachwood, Tigard, Philadelphia, Guaynabo, Chattanooga, Cordova, Nashville, Austin, Dallas, Houston, San Antonio, Salt Lake City, Arlington, Glen Allen
    • Washington: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City, Albuquerque, Las Vegas, Beachwood, Tigard, Philadelphia, Guaynabo, Chattanooga, Cordova, Nashville, Austin, Dallas, Houston, San Antonio, Salt Lake City, Arlington, Glen Allen, Tukwila
    • Wisconsin: Online Campus, Tempe, Tucson, Costa Mesa, Fresno, Sacramento, San Diego, San Jose, Colorado Springs, Lone Tree, Washington, Ft Lauderdale, Jacksonville, Orlando, Temple Terrace, Augusta, Columbus, Sandy Springs, Honolulu, Schaumburg, Indianapolis, Baton Rouge, Metairie, Braintree, Columbia, Detroit, St Louis Park, Kansas City, Maryland Heights, Charlotte, Jersey City, Albuquerque, Las Vegas, Beachwood, Tigard, Philadelphia, Guaynabo, Chattanooga, Cordova, Nashville, Austin, Dallas, Houston, San Antonio, Salt Lake City, Arlington, Glen Allen, Tukwila, Milwaukee
  • Grand Canyon University

    Grand Canyon University responds quickly to information requests through this website.

    Popular programs at Grand Canyon University:

    Online Programs Available

  • Full Sail University

    Full Sail University responds quickly to information requests through this website.

    Popular programs at Full Sail University:

    Online and Campus-Based Programs Available:

    View All Locations
    • Anywhere: Online Campus
    • Florida: Online Campus, Winter Park
  • Southern New Hampshire University

    Southern New Hampshire University responds quickly to information requests through this website.

    Popular programs at Southern New Hampshire University:

    Online Programs Available

  • Baker College Online

    Baker College Online responds quickly to information requests through this website.

    Popular programs at Baker College Online:

    Online Programs Available

  • Herzing University

    Herzing University responds quickly to information requests through this website.

    Popular programs at Herzing University:

    Online Programs Available

  • Northcentral University

    Northcentral University responds quickly to information requests through this website.

    Popular programs at Northcentral University:

    Online Programs Available

  • Ashford University

    Ashford University responds quickly to information requests through this website.

    Popular programs at Ashford University:

    Online Programs Available

  • Walden University

    Walden University responds quickly to information requests through this website.

    Popular programs at Walden University:

    Online Programs Available

  • Colorado State University Global

    Colorado State University Global responds quickly to information requests through this website.

    Popular programs at Colorado State University Global:

    • Master
    • Bachelor Degrees

    Online Programs Available

  • Penn Foster Career School

    Penn Foster Career School responds quickly to information requests through this website.

    Popular programs at Penn Foster Career School:

    Online Programs Available

  • Medaille College

    Medaille College responds quickly to information requests through this website.

    Popular programs at Medaille College:

    • Master
    • Bachelor Degrees

    Online Programs Available

  • Brandman University

    Brandman University responds quickly to information requests through this website.

    Popular programs at Brandman University:

    • Master
    • Bachelor Degrees
    • Certificates

    Campus-Based Programs Available:

    View All Locations
    • California: Culver City, Fairfield, Hanford, Irvine, Menifee, Monterey, Ontario, Palm Desert, Palmdale, Riverside, Roseville, Salida, San Diego, Santa Clarita, Santa Maria, Victorville, Visalia, Walnut Creek, Yuba City, Yucaipa
    • Washington: Culver City, Fairfield, Hanford, Irvine, Menifee, Monterey, Ontario, Palm Desert, Palmdale, Riverside, Roseville, Salida, San Diego, Santa Clarita, Santa Maria, Victorville, Visalia, Walnut Creek, Yuba City, Yucaipa, Lacey
  • Kaplan University

    Kaplan University responds quickly to information requests through this website.

    Popular programs at Kaplan University:

    Online Programs Available