Online Bachelor's Degree in Retail Management
If you intend to focus your career on retail management, you can strengthen your job search with an online bachelor's degree in the field. Keep reading to see what you will study in management techniques and marketing, along with job options once you graduate.
What Can I Study?
While you are enrolled in an online bachelor's degree program, you can gain the skills required to run a retail store or department, manage a staff and work with customers. Your courses can teach you about marketing, communication skills, customer service and accounting.
Courses in these programs typically discuss consumer behavior, retailing principles, management techniques, labor relations and scheduling practices. You can also learn about new retailing trends and sales strategies. Other courses discuss inventory management and purchasing procedures. Some programs focus on fashion retailing, so you could learn about runway shows and trends in apparel merchandising.
|Common Courses||Marketing, retailing principles, retail trends, inventory management|
|Online Availability||Online programs found at private institutions|
|Career Options||Purchasing manager, fashion merchandiser, pricing analyst, staff trainer|
|Median Salary (2018)||$67,600 (Purchasing Managers, Buyers, and Purchasing Agents)|
|Job Outlook (2016-2026)||3% decline (Purchasing Managers, Buyers, and Purchasing Agents)|
Source: U.S. Bureau of Labor Statistics (BLS)
Can I Earn a Bachelor's Degree in Retail Management Online?
Earning your bachelor's degree in retail management online can prepare you for a career at the supervisory level in the retail industry. While online programs can be difficult to find, there are a couple of options, typically through private schools.
Most online programs offer flexible scheduling options and allow you to concentrate on a specific area of retail management, such as retail promotion or sales consulting. In some cases, you participate in an in-person field experience or internship that allows you to learn in a real-world setting.
What Can I Do With My Degree?
After you have completed your bachelor's degree, you may find work in a variety of positions in retail. For example, you could begin in an entry-level position and work your way up to a management role. You might also work as a shift manager or supervisor right out of school. Some of the jobs you might qualify for include purchasing manager, retail merchandiser, fashion merchandiser, pricing analyst or sales staff trainer.
According to the U.S. Bureau of Labor Statistics (BLS), first-line retail sales staff supervisors made a median annual wage of $39,630 during 2018. Wholesale and retail buyers made $53,340 at that time.