Fashion and Retail Management Bachelor's Degree

Learn how earning a bachelor's degree in fashion and retail management can help you find a career in this field. See what you'll study and what your job options are. Salary prospects for careers in the field are also explored. Schools offering Fashion Design degrees can also be found in these popular choices.

What Kinds of Fashion and Retail Management Bachelor's Degree Programs Are There?

Bachelor of Science programs are available in fashion and retail management, as well as fashion merchandising and retailing. These programs focus on the marketing and selling of clothing and fashion accessories. Some programs also emphasize the creative aspect of creating new fashions.

A few schools offer fashion and retail management bachelor's degree programs completely online. These programs can allow you to download lectures and take tests on your home computer. To complete your classes online, you'll usually need a DVD drive, specific software programs and an antivirus program.

Program Types Programs available in-person or online
Common Courses Fashion marketing, consumer behavior, fashion product analysis, current fashion trends, and merchandising
Career Options Retail salesperson, manager, fashion designer

What Classes Will I Take?

The classes that you take during a bachelor's degree program in retail and fashion management will focus on general business topics like economics, accounting, business communication and management techniques. Programs will also explore the specific business of marketing and selling fashion items. You can learn about different kinds of retail careers and shipping practices. Some retail-specific classes may include:

  • Fashion marketing
  • Merchandising
  • Current fashion trends
  • Consumer behavior
  • Fashion product analysis

In addition to completing coursework, you may also need to complete an internship with a participating retail company or store. Most internships are offered over the summer and allow you to travel to fashion-oriented cities like Paris or New York City. You can choose to focus on the specific fashion tasks you're interested in, whether they are merchandising or marketing.

What Jobs Can I Expect?

If you earn your degree in retail and fashion management, you could be prepared for a life in the world of fashion retail as a salesperson or manager. According to the U.S. Bureau of Labor Statistics (BLS), retail salespeople made an average salary of $25,760 per year, while retail sales worker supervisors made an average of $42,190 per year ( You also might open your own business or boutique, selling fashion products. Another career path is in fashion design. As of May 2014, the BLS reported that fashion designers made an average yearly salary of $73,690.

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

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  • Ashford University

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  • Purdue University Global

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  • Southern New Hampshire University

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  • University of Wisconsin

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    • Wisconsin: Madison
  • Simmons College

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    • Massachusetts: Boston
  • Madonna University

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    • Michigan: Livonia
  • Carson-Newman University

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    • Tennessee: Jefferson City
  • Bradley University

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    • Illinois: Peoria
  • Stanford University

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    • California: Stanford
  • Oregon State University

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    • Oregon: Corvallis