Where Can I Earn a Marketing Degree in Austin, Texas?

Find schools offering marketing degree programs in the Austin, TX, area. Learn about degree admission requirements, tuition rates, and course information for marketing programs in the Austin area. Schools offering Marketing degrees can also be found in these popular choices.

Discover which colleges in Austin have the kind of marketing degrees you're looking for. Get information on four schools, both public and private, and the undergraduate and graduate programs they offer.

What You Should Know

You can find marketing degrees at several universities right in Austin and up to about 25 miles away. You could earn a bachelor's degree within about 4 years in business administration with a marketing concentration. You might also be able to specialize in areas such as professional sales or services marketing in select programs, and some offer internships, besides. If you already hold a bachelor's degree, you could work toward a master's degree or Ph.D. in marketing. Programs span 2-5 years, depending on which option you choose. Explore the following summaries to learn program details and requirements.

Schools with Marketing Bachelor's Degree Programs near Austin, TX

Concordia University at Austin

Concordia University is a small liberal arts institution that's affiliated with the Lutheran Church. The university's main campus is situated in Austin. Through the College of Business, you can complete a bachelor's degree program in marketing that can prepare you for career opportunities in sales promotion, outside sales and advertising. Courses you can take to learn more about the field include selling and sales management, marketing management, advertising management and international marketing. You can also complete an internship to earn credits towards your degree.

  • Program Name: Bachelor of Business Administration
  • Field of Study: Marketing
  • Program Length: Four years, full time
  • Tuition and Fees: $28,160 per year (2015-2016)
  • School Type: 4-year, private, non-profit; roughly 1,567 undergraduates and 937 graduate students

St. Edward's University

St. Edward's University is a Catholic institution that is ranked as the 21st best university in the Western region, according to 2011 U.S. News & World Report college rankings. The university's School of Management and Business offers a bachelor's degree program in marketing. Topics covered in this program include consumer behavior, entrepreneurial marketing, marketing management and retailing. You also have the option to complete an internship to gain real-world experience. By completing this degree program, you can prepare for career opportunities in sales and brand management, event management or public relations.

  • Program Name: Bachelor of Business Administration in Marketing
  • Program Length: Four years, full time
  • Tuition and Fees: $38,720 per year (2015-2016)
  • School Type: 4-year, private, non-profit; roughly 4,003 undergraduates and 683 graduate students

Texas State University - San Marcos

At Texas State University (TSU), you can complete courses at the main campus in San Marcos, which is in the Austin metro region, or at the school's Round Rock campus, which is about 18 miles away from Austin. TSU's McCoy College of Business Administration offers a marketing degree with concentrations in professional sales and services marketing. Some of the courses you can take include sales management, retailing and sports marketing. In addition to classroom lectures, you'll receive training by completing an internship.

  • Program Name: Bachelor of Business Administration in Marketing
  • Fields of Study: Professionals sales, services marketing
  • Program Length: Four years, full time
  • Tuition and Fees: $9,348 per year for in-state; $20,268 per year for out-of-state (2015-2016)
  • School Type: 4-year, public; roughly 32,177 undergraduates and 4,562 graduate students

The University of Texas at Austin

The University of Texas at Austin is one of the largest public universities in the country. Through the McCombs School of Business, you may enroll in a bachelor's degree program in marketing. You can complete courses from the general curriculum or select an area of interest. Some of the courses offered for this major include brand management, consumer behavior, global marketing and marketing communications. You must complete an independent study course dealing with problems in marketing, as well as a marketing practicum to gain practical experience in the field. The school also allows you to participate in experimental learning activities with faculty members and industry professionals through its Center for Customer Insight and Marketing Solutions.

  • Program Name: Bachelor of Business Administration in Marketing
  • Fields of Study: Marketing management; marketing research; promotional strategy; personal selling and sales management; retail merchandising and management
  • Program Length: Four years, full time
  • Tuition and Fees: $9,806 per year for in-state; $34,676 per year for out-of-state (2015-2016)
  • School Type: 4-year, public; roughly 39,523 undergraduates and 11,790 graduate students

Schools with Marketing Graduate Programs near Austin, TX

St. Edward's University

The MBA program at St. Edward's University covers a wide variety of topics, such as accounting, economics, finance, marketing and quantitative methods. These courses are offered as foundational training for students with no prior credits in a business program. As you progress through the program, you must complete more advanced courses in business law, organizational behavior and marketing management. This program also includes a concentration in marketing that can prepare you for leadership positions in service or product development. As an MBA student, you have the opportunity to further develop your skills by participating in research projects overseas, performing academic writing for the school journal or conducting your own research to present at a conference.

  • Program Name: Master of Business Administration (MBA)
  • Field of Study: Marketing
  • Program Length: Two years, full time
  • Tuition and Fees: $23,878 per year (2015-2016)
  • Prerequisites: Bachelor's degree, minimum GPA
  • Requirements: GRE or GMAT exam scores
  • School Type: 4-year, private, non-profit; roughly 4,003 undergraduates and 683 graduate students

The University of Texas at Austin

Through the university's McCombs School of Business, you may pursue advanced studies in marketing at the master's and doctoral degree levels. Topics covered in these degree programs include global business operations, pricing and distribution, marketing analysis, small business marketing strategy and marketing research methods. To earn a master's degree in marketing, you must be enrolled in the marketing Ph.D. program. You may complete the master's degree portion of the program by selecting a thesis, report or non-thesis/report option. To earn your Ph.D. in Marketing, you're required to complete coursework in an area of specialization, pass a comprehensive exam and defend a final dissertation.

  • Program Name: Master of Science in Marketing, Doctor of Philosophy in Marketing
  • Fields of Study: Buyer behavior, marketing management, quantitative methods
  • Program Length: 4-5 years for the entire program, full time
  • Tuition and Fees: $10,934 per year for in-state; $20,762 per year for out-of-state (2015-2016)
  • Prerequisites: Bachelor's degree
  • Requirements: GRE or GMAT test scores, statement of purpose, letters of recommendation
  • School Type: 4-year, public; roughly 39,523 undergraduates and 11,790 graduate students

In conclusion, Austin is home to several schools offering a bachelor's, master's, or doctoral degree in a marketing field.

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

  • 1. Degree Options:
The schools in the listing below are not free and may include sponsored content but are popular choices among our users. Tuition and costs will vary across programs and locations. Be sure to always request tuition information before starting a program.

Popular Schools

  1. 1
  2. 2
  3. 3
  4. Next »