Marketing and Advertising Associate Degree

Learn what marketing and advertising associate degree programs are available and what classes may be included in the curricula. Find out what jobs or additional training you can pursue after graduation. Schools offering Marketing degrees can also be found in these popular choices.

Can I Earn an Associate Degree in Both Marketing and Advertising?

A degree program with a major in both marketing and advertising isn't common. Community and technical colleges typically offer associate degrees in business administration with an emphasis in advertising, business marketing, business management or marketing. These programs usually last 2 years and can be completed online as well as on a traditional campus. Online programs require a computer with an Internet connection.

Online Available Programs are available online
Common CoursesEconomics, business mathematics, advertising history, marketing theory, business law
Continuing Education Bachelor's degree programs in related areas are available; credits may transfer from associate degree

What Can I Learn?

An associate degree program in marketing or advertising trains you in basic business skills and teaches you about industry-standard marketing practices. In addition to business and marketing courses, expect to take general education classes. Core classes may teach you basic advertising and promotion techniques, how to write business and advertising copy and how to make strategic decisions about a project. Among the topics covered, you might learn about marketing theory, legal and ethical issues in business, market research or the history of advertising. The following are examples of other classes you could take:

  • Principles of economics
  • Business math
  • Spreadsheet applications
  • Accounting fundamentals
  • Management techniques
  • Management information systems
  • Microeconomics
  • Retailing

What Can I Do After I Graduate?

One option for graduates of associate degree programs in marketing or advertising is to enter the workforce. You could pursue jobs in areas such as marketing support, media planning, market research or advertising support. You could also work in promotions, management, wholesale buying or industrial sales.

Alternatively, you could continue your education at the baccalaureate level. Bachelor's degree programs last four years, but many accept transfer credits from related associate degree programs, allowing you to finish in less time. For example, you could apply for bachelor's degree programs in fields like business administration, communications, economics, finance or accounting.

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

  • 1. Degree Options:
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