Public Relations Master's Degree Programs

Master's degrees in public relations prepare you to work in a variety of positions in the field of communications. Learn about admissions requirements and what coursework to expect in an on-campus or online master's program. Schools offering Public Relations degrees can also be found in these popular choices.

What Is a Master's Degree Program in Public Relations?

You may find a Master of Arts or Master of Science in Public Relations, or you may complete a public relations concentration within a communications master's degree program. You can complete a master's degree in public relations on a traditional college campus or by enrolling in a distance-learning program. Online programs may be administered through an Internet-based course delivery system that allows you to log on, participate in discussions, turn in homework and give presentations. You would likely take exams online and communicate with professors by e-mail.

Program Format On-campus or online
Program Requirements Courses in PR campaigns, marketing, writing for media, crisis communication, and ethics; thesis or comprehensive exam
Needed for Admission Bachelor's degree, statement of purpose, entrance exam scores, letters of recommendation
Possible Careers Promotions manager, PR specialist, advertising sales agent
Median Salary (2018)$60,000 (Public Relations Specialists)
Job Outlook (2016-2026)9% growth (Public Relations Specialists)

Source: U.S. Bureau of Labor Statistics (BLS)

What Can I Expect From the Program?

Master's degree programs in public relations culminate in a comprehensive exam or research-based thesis project overseen by an advisor. You learn about research methodologies, advanced communications principles and industry-standard public relations techniques. Some courses of study allow you to pick a specialization, such as public relations management or corporate communication. Typical courses include political campaigning, marketing communication, media writing, investor relations, crisis management, strategic communication, communication ethics and history.

What Are the Admissions Requirements?

In addition to a bachelor's degree in a related field, you might need to submit a resume, letters of recommendation and college transcripts. Admissions committees may also enforce a GPA requirement and ask for Graduate Record Examinations (GRE) scores, although some schools will accept scores from the Graduate Management Admission Test (GMAT). You can also expect to submit a statement of purpose.

What Are My Career Options?

A master's degree in public relations qualifies you for a number of jobs. For example, you could work in the accounts department of a public relations firm, serving as a liaison between your firm and its clients. You could find a job as a public relations manager who directs communications campaigns and manages organizational messages, images and brands. Other careers in this field include but are not limited to the following:

  • Promotions manager
  • Public relations specialist
  • Advertising sales agent

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

  • 1. Degree Options:
The schools in the listing below are not free and may include sponsored content but are popular choices among our users. Tuition and costs will vary across programs and locations. Be sure to always request tuition information before starting a program.

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