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What Colleges Offer Marketing Degrees in Fort Worth, Texas?

Find programs in the Fort Worth, Texas area offering marketing programs. Learn about admissions requirements and get course and tuition info for marketing degrees offered in and around Fort Worth, TX.

Preview four Fort Worth universities and the undergraduate and graduate marketing degrees they offer to students.

What You Need to Know

Students interested in marketing degree programs near Fort Worth may choose to earn a bachelor's or a master's degree in the field. Programs in marketing are offered by four-year schools, both public and private, in the region. Students must earn a bachelor's degree prior to applying to a master's degree program. Although all bachelor's degree programs include general education courses, programs in this area mandate a minimum of 12-21 credit hours of marketing classes. At least one master's degree near Fort Worth is offered in accelerated format.

Bachelor's Degree Programs in Marketing in the Forth Worth, Texas, Area

Texas Christian University

Texas Christian University offers a bachelor's degree in business administration with the opportunity to select a marketing concentration to prepare for a career in the field. The marketing courses in the undergraduate program include marketing strategies and research, sales management, supply chain and selling. The marketing concentration requires 21 semester hours in the major courses.

  • Program Name: Bachelor of Business Administration in Marketing
  • Program Length: 124 credit hours
  • Tuition and Fees (2018-2019): $46,950 per year for in-state and out-of-state
  • School Type: 4-year, private not-for-profit; 10,918 students (9,445 undergraduate)

University of Texas at Arlington

The undergraduate degree in business administration with the marketing option does not allow you to select a minor in your program of study. The program requires you to complete courses such as English, mathematics, political science, history, science, social studies and fine arts in addition to the core business courses. Your program must include 12 to 18 credit hours in marketing above the core business courses to obtain the bachelor's degree in business administration with a concentration in marketing.

  • Program Name: Bachelor of Business Administration in Marketing
  • Program Length: 122 credit hours
  • Tuition and Fees (2018-2019): $10,496 per year for in-state; $26,533 per year for out-of-state
  • School Type: 4-year, public; 47,899 students (34,472 undergraduate)

University of North Texas

The bachelor's degree in marketing at the University of North Texas requires you to complete 19 hours of marketing courses above the degree's business coursework. In addition, you must complete 12 hours of field courses to obtain the marketing degree. Marketing courses include research, supply chain management, brand management and consumer behavior.

  • Program Name: Bachelor of Business Administration in Marketing
  • Program Length: 120 credit hours
  • Tuition and Fees (2018-2019): $10,852 per year for in-state; $20,812 per year for out-of-state
  • School Type: 4-year, public; 38,241 students (31,375 undergraduate)

Master's Degree Programs in Marketing in the Fort Worth, Texas, Area

Texas Christian University

The M.J. Neeley School of Business at Texas Christian University offers an MBA program with a concentration in marketing. The elective marketing courses in the graduate degree program include marketing management, marketing analytics, brand management, product development and international marketing. You will also study special problems in marketing and learn strategies for them while completing field projects. An accelerated option is also available.

  • Program Name: Master of Business Administration in Marketing
  • Program Length: 24-33 months, full-time
  • Graduate Tuition and Fees (2018-2019): $29,388 per year for in-state and out-of-state
  • Prerequisites: Bachelor's degree in business administration
  • School Type: 4-year, private not-for-profit; 10,918 students (9,445 undergraduate)

University of Texas - Dallas

The University of Texas - Dallas is located about 47 miles from Fort Worth, Texas. The school's full-time MBA program includes 29 credit hours of core business courses and 24 credit hours in your concentration area. Business courses in the program include financial accounting, economics, managerial accounting and operations management.

  • Program Name: Master of Business Administration in Marketing
  • Program Length: 16 months
  • Graduate Tuition and Fees (2018-2019): $13,458 per year for in-state; $26,852 per year for out-of-state
  • Prerequisites: Bachelor's degree
  • School Type: 4-year, public; 28,755 students (19,872 undergraduate)

University of North Texas

The master's degree program in marketing requires you to complete 18 credit hours of core business courses, 15 hours in marketing and 3 hours in an elective that is outside of the marketing discipline. The core courses in the program include financial management, marketing management, organizational behavior and accounting for management. Marketing courses in the concentration area include marketing planning, customer behavior, strategic supply chain management and strategic marketing decisions.

  • Program Name: Master of Business Administration in Marketing
  • Program Length: 36 credit hours
  • Graduate Tuition and Fees (2018-2019): $7,338 per year for in-state; $14,808 per year for out-of-state
  • Prerequisites: Bachelor's degree
  • Requirements: GMAT scores, essay, 2 letters of reference, resume
  • School Type: 4-year, public; 38,241 students (31,375 undergraduate)

Fort Worth's four schools offer several degree options for those wishing to learn about marketing, with the University of Texas at Arlington's bachelor's degree, the University of Texas - Dallas' master's degree, and Texas Christian University and the University of North Texas providing both options.