What Do Multimedia Artists and Animators Do?

If you want to see your artwork in commercials, video games, and other media, you may be interested in exploring a career as a multimedia artist and animator. Read on to find out more about typical tasks that multimedia artists and animators perform. Schools offering Multimedia Design & Development degrees can also be found in these popular choices.

Career Overview

Multimedia artists and animators plot storyboards, create drawings for advertising campaigns, or design 3-D figures, depending upon their exact job position in the field. In any position, however, you'd probably combine traditional artistic abilities, such as drawing, with technological skill. You may work alone, or you may work with a team of artists, programmers, advertisers, and more.

Although specific education is not required, many multimedia animators and artists learn skills and programs for the trade in an undergraduate degree or certificate program. Coursework in art, animation, or design programs may include basic animation graphics, web design, or digital video design classes.

Important Facts About Multimedia Artists and Animators

Median Salary (2018) $72,520
Job Outlook (2016-2026) 8%
Work Environment Office Setting
Key Skills Artistic vision and creativity, adaptability, problem-solving, time management

Source: U.S. Bureau of Labor Statistics

Job Duties by Position

Within the field, there are several career paths. Below are a few examples of common careers that multimedia artists may choose to pursue.


Animators create characters, scenes, and storylines for films, commercials, or other mediums. You'd use digital cameras and graphics tablets for creating animations, transferring your drawings to computer animation software afterward. Additionally, you'd work with modeling clay and other sculptural materials to shape figures that you could photograph and transmit to a computer. These photos are used to create animations. As an animator, you'll work with directors and programmers to add sound and movement to your animations.

Animation career possibilities:

  • 3D Artist or Animator
  • Animation Director
  • Television or Film Content Developer
  • Visual Effects Artist


Illustrators create product drawings and 2-D or 3-D figures for use in print or digital advertising campaigns and informational materials. As an illustrator, you'd use pen and paper and computer programs to create drawings, sometimes combining the two for multimedia campaigns. You might design web pages that feature interactive art. In addition, you may fully design print or web materials, focusing on layout and illustrated elements.

Illustration career possibilities:

  • Graphic Designer
  • Graphic Illustrator
  • Multimedia Designer
  • Illustrator
  • Medical and Science Illustrator

Gaming Content Creators

Gaming content creators create characters and storylines, using unique gaming technology and programs for computer or video game content. You need to be familiar with game content software, although you may create your own programs. Like an animator, you'll put 3-D characters and objects into motion as well as design storyboards for your game's characters and plot.

Gaming content creation career possibilities:

  • Creature or Character Developer
  • Game Developer
  • Interactive Content Creator

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

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