What Subjects Are Taught in a General Management Degree?

A bachelor's degree in general management is one of the most versatile degrees available, preparing graduates for positions in many areas of the business world. Read on to learn more about subjects taught in these degree programs. Schools offering Business Management degrees can also be found in these popular choices.

Bachelor's Degree in General Management

General management degrees generally survey various aspects of business management, from advertising and marketing to finance and information technology. General management graduates should have the skills to pursue positions in the business field of their choice.

Important Facts about This Field of Study

Common Courses Business communication, computer applications and systems, critical thinking and decision making, business law, international business
Programs Bachelor's degree in general management, or within specialized business degrees
Online Availability Many schools offer fully or partially online programs
Possible Careers Sales representative, management consultant, manager
Median Salary (2018)* $142,530 (for all computer & information systems managers)
Job Outlook (2016-2026)* 12% growth (for all computer & information systems managers)

Source: *U.S. Bureau of Labor Statistics

Subjects Taught in a General Management Program

While programs differ from school to school, there are some common subjects in most undergraduate general management programs, like human resources management, principles of marketing and corporate finance. Courses might include the following:

  • Human Resources Management: This course looks at staffing, employee training and professional development. Additional topics might include employee appraisal, reward systems and career planning.
  • Management Information Systems: In this course, students examine the role of information technology in management. Systems theory, organizational models and MIS development are among the typical subjects covered.
  • Tax Accounting: Students address the federal income tax and its influence on the decisions of taxpayers, from large corporations to individual business owners.
  • Principles of Marketing: This course explores the marketing process in terms of products and services, promotion, pricing and distribution. Students also gain insight into buyer behavior.
  • Cost Management: This class uses financial data to accurately measure the cost of activities and examine how continued improvement can reduce costs.
  • Corporate Finance: This course examines the financing and control of public and private corporations. Topics might include common and preferred stock, debt, mergers and acquisitions.
  • Advertising Research: This class helps students to acquire, evaluate and analyze the information needed to make advertising decisions.
  • Organizational Behavior: Students explore working relationships from the interpersonal level to the broader societal level. They learn to recognize employees' abilities, needs and values.

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

  • 1. Degree Options:
The schools in the listing below are not free and may include sponsored content but are popular choices among our users. Tuition and costs will vary across programs and locations. Be sure to always request tuition information before starting a program.

Popular Schools

  • Strayer University

    Strayer University responds quickly to information requests through this website.

    Popular programs at Strayer University:

    • Master
    • Bachelor Degrees
    • Associate Programs

    Online Programs Available

  • Post University

    Post University responds quickly to information requests through this website.

    Popular programs at Post University:

    • Bachelor Degrees
    • Associate Programs

    Online Programs Available

  • Georgetown University

    Georgetown University responds quickly to information requests through this website.

    Popular programs at Georgetown University:

    • Master

    Online Programs Available

  • American University

    American University responds quickly to information requests through this website.

    Popular programs at American University:

    • Master

    Online Programs Available

  • Ashford University

    Ashford University responds quickly to information requests through this website.

    Popular programs at Ashford University:

    Online Programs Available

  • Capella University

    Capella University responds quickly to information requests through this website.

    Popular programs at Capella University:

    • Doctoral
    • Master
    • Bachelor Degrees

    Online Programs Available

  • Southern New Hampshire University

    Southern New Hampshire University responds quickly to information requests through this website.

    Popular programs at Southern New Hampshire University:

    Online Programs Available

  • Liberty University

    Liberty University responds quickly to information requests through this website.

    Popular programs at Liberty University:

    • Doctoral
    • Master
    • Bachelor Degrees

    Online Programs Available

  • Grand Canyon University

    Grand Canyon University responds quickly to information requests through this website.

    Popular programs at Grand Canyon University:

    • Master
    • Bachelor Degrees

    Online Programs Available

  • Purdue University Global

    Purdue University Global responds quickly to information requests through this website.

    Popular programs at Purdue University Global:

    Online Programs Available

  1. 1
  2. 2
  3. 3
  4. Next »