What Topics Are Covered in an E-Business Degree?

A college degree in e-business should cover both business and information systems topics. Computer topics covered in an e-business degree program might include programming, system analysis, networking and web design. Business topics may include accounting, finance, management, marketing and economics. Continue reading for more details about e-business coursework. Schools offering E-Business Management degrees can also be found in these popular choices.

Overview of e-Business Degree Programs

Students enrolled in e-business degree programs learn how to run a business on the Internet. They also study the technology that makes it possible to sell products and to interact with customers over the Internet. You can study e-business at the associate's, bachelor's and master's degree levels, although undergraduate programs are more common. At the associate's degree level, programs are often more technological in nature and may focus on topics like website development or e-business security.

Important Facts About e-Business Degrees

Degree Levels Associate's degree, bachelor's degree, master's degree
Degree Fields of Study Business, commerce, marketing, administration
Prerequisites High school diploma for undergraduate programs; bachelor's degree for graduate programs
Possible Careers Internet advertising, online sales management, social media marketing, web development
Median Salary (2018)* $69,430 (for all web developers)
Job Outlook (2016-2026)* 15% growth (for all web developers)

Source: *U.S. Bureau of Labor Statistics

Topics Covered

An e-business program may include basic business courses in business law, accounting, economics, management and leadership, as well as focused classes in e-business development, e-business databases, e-business project management and e-business information security. Sometimes, programs include internships and/or independent research. Below are descriptions for several courses that may be included in e-business degree programs:

Management of a Supply Chain

Individuals running an e-business need to know how to develop, design and implement a system that allows the company to interact efficiently and effectively with their suppliers and customers. In other words, they must know how to move their product or service from suppliers to customers through the Internet. Courses may look at e-business security and software for message organizing.

Internet Marketing

Students learn techniques for marketing their services and goods over the Internet. This may involve examining the design and development of a website or advertising over the Internet.

e-Business Technologies

Some programs may be more technical in nature. Courses may give an overview of the various technologies that make e-businesses possible. They may cover how to actually build a website - back-end, middleware and front-end. Students may study databases, payment online, website maintenance, promotion and registration and scripting language programming.

Business Models

When a company decides to sell over the Internet, generally it must create a new business model for Internet selling. This may mean investigating and implementing other means for obtaining goods, supplies or services. The degree may cover topics like reverse auction or e-procurement. There may be a course in how to form an online purchasing cooperative to get inventory at a discount. Online selling requires different strategies.

Security and Legal Issues

Selling on the Internet has its own issues involving the law and security. Courses may look at digital signatures, electronic contracts, Internet laws, software patents and domain name issues. There may also be courses in security issues and privacy problems associated with Internet selling.

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

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