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What Are the Duties of a Beauty Advisor?

Beauty advisors help companies sell cosmetic products. Read on to learn more about the job responsibilities and employment requirements in this field.

Job Responsibilities for Beauty Advisors

According to available job postings found on CareerBuilder.com in February 2014, beauty advisors are knowledgeable about their companies' skin care and cosmetic product lines. As a beauty advisor, you offer skin care advice and makeup tips to customers, and you demonstrate makeup applications in the store. You discuss beauty regimens with your customers in order to understand their skin care problems and offer appropriate product solutions. You work with clients to create personalized daily beauty regimens that meet their needs and include skin care and makeup products sold by the company.

Important Facts About This Occupation

Median Salary (2019)$31,538*
Job Outlook (2016-2026)2% growth (for all retail salespersons)**
Similar OccupationsCashier, customer service representatives, information clerks
Work EnvironmentDepartment stores, make-up departments
Key SkillsCustomer service and interpersonal skills, persistence, knowledge of make-up products

Sources: *PayScale.com, **U.S. Bureau of Labor Statistics

Customer Service and Sales

Your duties include greeting all potential customers when they walk into the store or into the area where your cosmetics counter is located. You may offer free samples of products and help customers with cosmetic testers. You build business relationships by recording customers' contact information after they make purchases and then reach out to these same customers when you have new products they may be interested in.

You also reach out to your customers directly when there are special store or product line events that may appeal to them. In this way, you build a client base in the hope that the customers you've served will become repeat customers.

Sales Counter Responsibilities

At the sales counter, you monitor your stock and keep your product displays and supplies neat and orderly. You may handle vendor shipments and prepare some reports. You may have to create product displays based on company sketches called planograms. You also make sure that your demonstration products and your cosmetic application supplies meet sanitation and quality standards.

Your customer service responsibilities include handling cash register transactions such as sales and returns. Daily, weekly, and monthly sales goals are typically assigned to you. You may also participate in sales and product training sessions to better meet your customers' needs and expectations.

Requirements for Employment

Job postings for beauty advisors found on CareerBuilder.com in June 2019 indicated that beauty advisors typically need to be outgoing, friendly, organized, and willing to work in a fast-paced environment. A willingness to learn about company product lines and an interest in skin care and cosmetics is also usually desired.

Many cosmetic retailers require that beauty advisors have a high school diploma or its equivalent. Others require that in addition to a high school diploma, beauty advisors have a year of more of retail or customer service experience.