What's the Curriculum of a Business Communications Bachelor's Degree?

In a bachelor's program in business communications, you could learn about public speaking, media studies, conflict management, web design and much more. Let's take a look at an example curriculum for a bachelor's degree in business communications to find out what you'll be studying. Schools offering Business Communications degrees can also be found in these popular choices.

Business Communication Bachelor's Degree Curriculum

Most education in business communication will be obtained in the process of earning a different degree, typically in business administration. If you choose to pursue a bachelor's degree in business communication, you can expect a broad, interdisciplinary curriculum. Beyond courses in English and mathematics, your studies are likely to consist of communication, business, social sciences, and computer classes.

Important Facts About Business Communications Bachelor's Degree Programs

Online Availability Fully online programs are available.
Possible Careers Technical writer, copywriter, public relations specialist, human resources manager
Specializations Corporate communication, graphic communication, business writing
Programs Study abroad opportunities are available.
Median Salary (May 2018) $57,530 (for all media and communication occupations, including technical writers, public relations specialists, and writers)
Job Growth (2016-2026) 6% (for all media and communication occupations, including technical writers, public relations specialists, and writers)

Source: U.S. Bureau of Labor Statistics

Communication

  • Public Speaking: Courses teach techniques for effective business communication, as well as presentation skills.
  • Writing: Classes will sometimes focus on technical writing. In other writing courses, you'll learn how to make your memos, e-mails and other forms of written business communications clear, concise and helpful.
  • Group Communication: Professors will teach about group psychology and group theory. You'll also review case studies and participate in exercises to teach you how to communicate better in a group.

Business

  • Public Relations: The class offers a basic look at business public relations, including introductory education in marketing, one of the most visible forms of business communications.
  • Conflict Management: The theory and practice of conflict resolution are the focus of this course, which may also include the social science of peace and conflict studies.
  • Ethics: This course is an introductory overview of ethical principles that focuses specifically on what you'll encounter in business.

Social Sciences

  • Mass Communication: You'll take a critical look at effective mass communication, including propaganda and the field of advertising in this course.
  • Media Studies: This course examines the media and the role of media in society.
  • Intercultural Studies: Studies in this area can help you understand other cultures and identify potential pitfalls in business communications with people from other countries.

Computers

  • Technology: This course features an overview of modern business communications technology, including computers and the Internet.
  • Web Design: You'll learn how to create an attractive website and how it can be leveraged in business communications.
  • Applications: This course is a more focused examination of effectively communicating with PowerPoint, Adobe Flash and other common presentation methods.

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

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