What Is the Job Description of an Internet Sales Coordinator?

Internet sales coordinators close sales, earn commissions and promote customer relations online. Find out more about this career field, and get info about the work environment, requirements for the job, employment outlook and salary potential. Schools offering Sales & Marketing degrees can also be found in these popular choices.

Career Overview

Internet sales coordinators use the Internet to promote or create sales. Some job duties may include creating online ads, managing websites, setting appointments, communicating closely with other departments, and maintaining records of sales data. You may also be responsible for following up on Internet leads and attempting to convert these leads into actual sales. In some instances, you may be required to find leads by doing online research or promote positive customer relations via e-mail or an instant messaging program.

Important Facts about This Occupational Field

Median Salary (2018) $51,740 (for advertising sales agents)
Required Education High school diploma (for advertising sales agents)
Job Outlook (2016-2026) -4% decline (for advertising sales agents)
Key Skills Initiative, communication, self-confidence, organizational (for advertising sales agents)

Source: U.S. Bureau of Labor Statistics

Work Environment

As an Internet sales coordinator, you could find employment with a wide variety of companies, such as automobile dealerships, department stores, wholesale distributors, or any company that maintains an online presence. You will probably not have to travel much, if at all, since much of the work of an Internet sales coordinator can be done via a computer. Some employers may even allow you to work from your own home.

Job Requirements

Success as an Internet sales coordinator requires excellent written and oral communicative abilities, organizational skills, and basic computer experience with programs such as Microsoft Word and Excel. While a high school diploma is sufficient for many positions, some employers may require you to have an associate's degree in sales, marketing, advertising, or business. Many employers prefer or require previous sales experience, while others prefer experience in their industry. You could also find an appropriate certification program that enhances your knowledge of sales and marketing.

Employment Growth and Salary

According to PayScale.com, the majority of Internet sales managers earn between $24,000 and $72,000 a year, as of June 2019. Additionally, PayScale.com reports that Internet marketing coordinators earn salaries ranging from $30,000 to $56,000 annually. Although the Bureau of Labor Statistics (BLS) does not provide information specific to the field of Internet sales coordination, the BLS did project that the employment of wholesale and manufacturing sales representatives will likely grow by about 5% between 2016 and 2026, a rate consistent with the average predicted for all occupations.

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