Which Top Colleges Offer Marketing Degrees in Louisville, KY?

Learn about marketing programs in the Louisville, KY, area. Get information about degrees available and admission and program requirements to make an informed decision about your education. Schools offering Marketing degrees can also be found in these popular choices.

Marketing degrees in the Louisville area can be found at a few different universities. Depending on your desire for career advancement, you can choose from a bachelor's or master's program to enter the management field.

What You Need to Know

In addition to at least three bachelor's degree programs in marketing, the Louisville area is home to two master's degree programs in the field. Most marketing programs near Louisville are offered by four-year, public schools.

Bachelor's degrees may be in either marketing or business administration with a specialization in marketing. In both types of programs, you'll take courses like market research and retail strategies alongside core business classes in accounting and finance. While bachelor's degrees in marketing take four years to earn, a master's degree in the field may be conferred following the completion of 30 credit hours of classes, or in as little as 13 months, depending on the program. Students must hold a baccalaureate degree prior to entering graduate school, although that degree does not necessarily have to be in marketing.

Marketing Bachelor's Degree Programs Near Louisville

Kentucky State University

Located about 40 miles from Louisville, Kentucky State University offers a bachelor's in business administration program with a specialization in marketing. Courses include consumer behavior, marketing research, marketing management and business logistics. The business core for the program includes coursework in accounting, statistics, finance, management information systems and management principles. The School of Business also offers a minor in marketing for non-business students.

  • Program Name: Bachelor of Arts in Business Administration
  • Specialization Area: Marketing
  • Program Length: Four years full-time
  • Tuition: $7,754 per year for KY residents, $18,056 per year for non-residents (2015-2016, including fees)
  • School Type: 4-year, public; 1,895 students (1,754 undergraduates)

Saint Catharine College

This school is roughly 43 miles southeast of Louisville. As a marketing major, you'll study consumer behavior, marketing research and strategy, management and organizational leadership. You can choose from advanced marketing electives like promotions and retailing. You'll also take a business core of courses in accounting, ethics, economics and other fundamental business topics.

  • Program Name: Bachelor of Arts in Marketing
  • Program Length: Four years full-time
  • Tuition: $19,857 per year (for 2015-2016, including fees)
  • School Type: 4-year, private not-for-profit; 961 students (939 undergraduates)

University of Louisville

At the University of Louisville, you'll take College of Business core courses such as math, ethics, writing, accounting, economics and management, as well as the business breadth in the fundamentals of finance, marketing, management, business law and computer information systems. The marketing depth for this BSBA covers coursework in consumer behavior, marketing research, marketing strategy and your choice of marketing electives.

  • Program Name: Bachelor of Science in Business Administration (BSBA)
  • Specialization Area: Marketing
  • Program Length: Four years full-time
  • Tuition: $10,744 per year for KY and southern IN residents, $25,050 for non-residents (for 2015-2016, including fees)
  • School Type: 4-year, public; 21,561 students (15,961 undergraduates)

Marketing Master's Degree Programs in Louisville

Kentucky State University

The MBA program offers elective courses in marketing, as well as accounting, management, public administration and computer science. The core of the program consists of seven courses, including accounting, economics, finance, management information systems, human behavior, management and marketing management.

  • Program Name: Master of Business Administration (MBA)
  • Specialization Area: Marketing
  • Program Length: 30 credits
  • Tuition: $7,524 per year for KY residents, $11,322 for non-residents (for 2015-2016)
  • Prerequisites: Bachelor's degree in any major with a 3.0 GPA
  • Admission Requirements: GMAT score of at least 400, writing sample, three letters of recommendation
  • School Type: 4-year, public; 1,895 students (141 graduate students)

University of Louisville

The MBA program at the University of Louisville is available on a full-time accelerated schedule over 13 months or on a part-time schedule with classes on three weekends each month. Both programs include an international business trip during which you'll experience business in a global context. You may also have the opportunity to participate in an internship during the full-time program, working with a local business when you're not in class.

  • Program Name: Master of Business Administration
  • Program Length: 13 months full-time or 20 months with weekend classes
  • Tuition: $11,664 per year for residents, $24,274 for non-residents (for 2015-2016)
  • Prerequisites: Bachelor's degree
  • Admission Requirements: GMAT scores, personal statement, two letters of recommendation, resume, interview (by invitation)
  • School Type: 4-year, public; 21,561 students (5,600 graduate students)

In short, you will find bachelor's programs at Saint Catharine, Kentucky State, and the University of Louisville, and the latter two also have master's programs available.

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

  • 1. Degree Options:
The schools in the listing below are not free and may include sponsored content but are popular choices among our users. Tuition and costs will vary across programs and locations. Be sure to always request tuition information before starting a program.

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