Advertising Art Director: Job Description & Salary

If creativity and leadership are two of your strongest qualities, a career as an advertising art director may be just right for you. Learn about the requirements and benefits of an advertising art director to find out if you have a future in this field. Schools offering Design Strategy & Innovation degrees can also be found in these popular choices.

Career Snapshot

Advertising art director is a career that seamlessly blends leadership with a passion for creativity. They're responsible for turning visions into campaigns and concepts into consumer marketing. More details on the prerequisites and pay structure of an advertising art director can be found below.

Degree required Bachelor of Arts or Bachelor of Fine Arts degree
Education field of study Studio art or related field
Key skills Creativity, strong ability to communicate ideas, leadership, adaptability, and time management skills
Job growth 2016-2026 5% (all art directors)*
Median salary 2017 $95,200 (art directors in advertising, public relations, and related services)*

*Source: U.S. Bureau of Labor Statistics

What Do Advertising Art Directors Do?

Advertising art directors are responsible for overseeing the design and layout of a variety of media used to target consumers, from magazines to newspapers to movie trailers to product packaging. They are responsible for taking their client's vision and translating it into an intriguing advertisement for that client's audience. They instruct their team through the development of artwork and its visual placement. In addition, they are responsible for creating a budget and timeline that will work for both the client and the design team.

What Education is Required to Become an Advertising Art Director?

A Bachelor of Arts or Bachelor of Fine Arts degree is usually required, as well as relevant experience in an art-related occupation. Most art directors come to this position with at least 5 years of experience in related art and design careers. A Master of Fine Arts may help art directors move even further ahead in their field.

What Skills Should an Advertising Art Director Possess?

Art directors in advertising should have strong leadership skills, with the ability to delegate tasks effectively and manage time efficiently. They should be creative and have the means to communicate their ideas well. In addition, it is important that these art directors are well-researched and resourceful, as they will need to remain innovative in their concepts and design so as to adapt to the ever changing technologies in their field.

How Much Can I Make as an Advertising Art Director?

The U.S. Bureau of Labor Statistics lists the median salary for art directors working in advertising as of 2017 to be $95,200. The highest earning ten percent of art directors, in general, received salaries of $170,230 or more the same year. Job growth for art directors is projected to be average, expanding by 5% from 2016 to 2026.

What are Some Similar Careers?

Art directors may use their creativity and leadership skills in a variety of ways beyond the advertising field. They can focus specifically on their craft, whether that be fine art, fashion, graphic design, industrial design, multimedia art and animation, photography, or writing. They may also take their leadership skills to publishing, directing the cover art and layout for books and periodicals, or to the movie production field, where they can direct the look and style of individual sets. Any of these pursuits are career paths to consider if creativity and team management are strong attributes that you possess.

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

  • 1. Degree Options:
The schools in the listing below are not free and may include sponsored content but are popular choices among our users. Tuition and costs will vary across programs and locations. Be sure to always request tuition information before starting a program.

Popular Schools

  • Independence University

    Independence University responds quickly to information requests through this website.

    Popular programs at Independence University:

    • Bachelor Degrees
    • Associate Programs

    Online Programs Available

  • Full Sail University

    Full Sail University responds quickly to information requests through this website.

    Popular programs at Full Sail University:

    Online Programs Available

  • Southern New Hampshire University

    Southern New Hampshire University responds quickly to information requests through this website.

    Popular programs at Southern New Hampshire University:

    • Bachelor Degrees

    Online Programs Available

  • Regent University

    Regent University responds quickly to information requests through this website.

    Popular programs at Regent University:

    • Master
    • Bachelor Degrees

    Online Programs Available

  • Penn Foster High School

    Penn Foster High School responds quickly to information requests through this website.

    Popular programs at Penn Foster High School:

    Online Programs Available

  • New England College

    New England College responds quickly to information requests through this website.

    Popular programs at New England College:

    • Bachelor Degrees

    Online Programs Available

  • CDI College

    CDI College responds quickly to information requests through this website.

    Popular programs at CDI College:

    • Certificates

    Online Programs Available

  • New York University

    Campus Locations:

    • New York: New York
  • Syracuse University

    Campus Locations:

    • New York: Syracuse
  • The University of Tennessee

    Campus Locations:

    • Tennessee: Knoxville