Graduate Certificate in Sports Management Online
Online sports management graduate certificate programs can offer a time-saving, convenient alternative to a full degree program for those seeking to enhance their professional marketability in the sports industry. Learn about typical admission requirements and common course options.
Requirements for Admission Into An Online Sports Management Graduate Certificate Program
The requirements for admission to schools offering graduate certificates in sports management are usually the same for online students as for those taking classes on campus. Applicants are expected to possess at least a bachelor's degree from an accredited university, and an undergrad degree in sports management or related fields is not a necessity. Transcripts demonstrating a GPA of 2.5 or above is a standard prerequisite for most institutions. Besides transcripts, some schools ask prospective students to provide two letters of recommendation that speak to the applicant's ability to succeed and their professional or academic competence. In some instances, the admission process might also call for the student to produce a professional resume.
Subjects Covered in An Online Sports Management Certificate Program
Once enrolled in a sports management graduate certificate program, it can take as little as 12 semester hours and as many as 18 semester hours to fulfill the curriculum obligations required for completion. The titles of these core classes may differ from one institution to another, however they usually cover similar subject matter, such as the following.
Graduate certificate programs for sports administration often include a class that presents general legal concepts and how they affect issues related to the sports industry. Some of the issues in this field can include anti-trust laws, labor laws, and discrimination law among others. Students will usually be asked to research and demonstrate an understanding in those topics as well as legal cases involving contracts and contract negotiations, matters revolving around sports facilities, the legal rights of athletes, regulation of the industry, and trademark law.
Courses that cover sports marketing could give students an overview of the many different techniques and strategies used in promoting the business of sports. Some topics covered in these classes might include the use of promotions and public relations, theories of sports communications, and an analysis of how those theories are practiced. Included in some of the course work of these classes can be discussions and research about the use of social media to increase fan awareness of teams, individuals, and events; how to invest one's capital for the best marketing results; and how participating athletes can affect attendance.
Sports finance classes generally take a look at the principles of financial theory and highlights the areas in which it can be successfully applied to the industry of sports. Through the use of this analysis, students may be expected to achieve a level of understanding that will help them to better perform as managers in various parts of the sports economy. Some typical subjects covered can include accounting basics, budgeting and cost analysis, price setting, and risk management.
Sports Event Management
Commonly, classes in sports event management study how sports facilities are designed and maintained and how successful sporting events are run. These courses might feature topics that examine the planning involved in putting on a sporting event and tournament, the complexities of scheduling these events for multi-purpose facilities, and general topics in management. They could look at these themes from all perspectives in regards to the size of the event from small local events to the biggest global sports stages. Some sports event management classes might also take a thorough look at the ways sporting events and the locations associated with them will impact the local community.
Sports media classes can sometimes be covered under the umbrella of sports marketing or sports public relations. However, these classes specifically cover the sports industry's use of both traditional and new media to promote its events to fans. Classes can also take a look at how sports affect the society around it and can sometimes take a microscopic look at various aspects of the sporting world, like college sports and the impact of social media on the way fans view their favorite teams and players.
A sports management graduate certificate online program can provide a convenient way to attain professional-level knowledge in the sports industry through the completion of about 12 to 18 semester hours. Students often take courses related to the interaction between sports and media, management, finance, marketing, and law.