Online Internet Marketing Courses

Read this article to find out more about online Internet marketing courses offered through accredited schools. Learn what you'll study, some possible options for paying for classes, and what hardware and software you may need to take your coursework online. Schools offering Marketing degrees can also be found in these popular choices.

What Will I Learn in Internet Marketing Courses Online?

Internet marketing, also known as online marketing or digital marketing, encompasses a range of online methods used to promote a brand or product and measure the results of those marketing efforts. Several colleges offer online programs in internet marketing. Courses frequently offered within this discipline are listed below.

Search Engine Optimization

Courses in search engine optimization (SEO) will teach you about the factors that help a website rank well in search engines. You will learn how to use various techniques to increase website traffic, including competitive analysis, keyword research, and mobile content optimization. You will also find out how to analyze a website's potential to rank highly and how to create a plan to improve that ranking.

Email Marketing

Courses in email marketing will explore how to build an email list and create effective emails that will increase the visibility of a brand. You will also learn about the rules that apply to email marketing and how to make sure your emails comply with those rules.

Social Media Marketing

Social media marketing courses will teach you how to use social media outlets to market a business or brand. Students will examine how to create social media campaigns and how to measure their effectiveness.

Digital Advertising

Courses in digital advertising will address creating objectives and budgets for your ads, deciding where and when to run them, and how to evaluate how well they perform. You will also learn how to optimize website landing pages for your ads.

Digital Analytics

A course in digital analytics will teach you how to collect digital analytics so you will be able to understand the results of your marketing efforts. You will learn about key performance indicators and metrics and how to select a web analytics tool.

What Else Should I Know About These Courses?

The best way to approach Internet marketing is through courses at an accredited school. A wide variety of Internet marketing programs are available online, including courses that lead to a certificate or to an Associate's, Bachelor's or Master's degree.

If you take courses at an accredited school, you may be able to apply for financial aid, which can make your classes much more affordable. Financial aid options include scholarships, grants, and private and federal loans.

What Technology Do I Need to Take an Online Course?

Although specific computer requirements may differ, you will need access to a computer with a recent operating system. A reliable high-speed Internet connection will also be required.

Software requirements may include having an up-to-date web browser such as Firefox, Chrome, or Safari, and a recent version of Adobe Acrobat Reader.

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

  • 1. Degree Options:
The schools in the listing below are not free and may include sponsored content but are popular choices among our users. Tuition and costs will vary across programs and locations. Be sure to always request tuition information before starting a program.

Popular Schools

  • Purdue University Global

    Purdue University Global responds quickly to information requests through this website.

    Popular programs at Purdue University Global:

    • Master
    • Bachelor Degrees
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    Online Programs Available

  • Ashford University

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  • Strayer University

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    Popular programs at Strayer University:

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  • Independence University

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  • Grand Canyon University

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    Popular programs at Grand Canyon University:

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  • Colorado Christian University

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    Popular programs at Colorado Christian University:

    • Master
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  • Colorado State University Global

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    Popular programs at Colorado State University Global:

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  • Brenau University

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  • Herzing University

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  • Full Sail University

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