Online Sales Training Programs and Courses
Numerous online sales programs are offered through community colleges and universities, which can prepare you for a variety of career options. Read on for more information about online sales training and courses, including program overviews, areas of study and career prospects.
What You Need to Know
If you have a knack to get others to want what you have, perhaps more training to become professional could lead to a lucrative career. There are multiple degree options along with distance learning options in the field of sales training.
|Programs||Certificates, associate's and bachelor's degrees in sales and marketing or sales and product management; master's degrees also exist|
|Online||Complete or partially online programs available|
|Courses||Consumer behavior, communication, ethics, marketing, financial accounting, sales and business strategies, sales management, social media marketing, advertising, fundamentals of management, microeconomics, sales presentation techniques|
What Online Sales Training Programs Are Available to Me?
Online sales training courses are available at several levels, including certificate programs and associate's, bachelor's and master's degrees programs. Certain schools also offer stand-alone sales training courses, which may be used for continuing education credit or applied to certificate programs. Common degree programs may lead to an Associate of Science in Sales and Marketing or Bachelor of Science in Sales and Product Management or Sales Management. Some Bachelor of Science in Business Administration programs offer specializations in sales and marketing. A Master of Business Administration in Marketing is also available.
What Can I Expect From These Programs?
Online sales training programs and courses can be offered either completely or partially online, with most allowing you to work at your own pace. Certain degree programs require that you consult with a mentor to determine assessments and testing schedules. To enroll in a certificate program, you typically don't need prior sales training or knowledge. These programs generally take several weeks to complete and include 12-20 credit hours. Associate's degree programs can take 18-24 months to finish, while bachelor's degree programs can take 2-4 years depending on whether you already have an associate's degree. Students might be able to complete their master's degree between 18 months and 2 years.
What Topics Will I Study?
In an online sales training program, you may learn to perfect your customer service skills, write business proposals and develop sales plans. These classes can help you stay current with business concepts and trends, which is beneficial when working with new goods and products. Most programs also include courses focusing on customer satisfaction and behavior. Typical course topics include the following:
- Sales management principles
- Product development
- Financial accounting
- Presentation skills
What Careers Can I Choose From?
Once you complete your online certificate or degree program in sales, you can pursue a variety of career options. Potential job opportunities consist of marketing and communications in numerous fields, including pharmaceuticals, accounting and insurance. The future job market for salespeople varies, depending upon the products or services sold.
According to the U.S. Bureau of Labor Statistics, if you work in the wholesale or manufacturing division, you should expect a two percent employment growth from 2019-2029, which is slower than the national average for all jobs (www.bls.gov). During the same time frame, if you work in insurance sales, expect a 5% increase, which is faster than the national average. Overall, any employment increases are due, in part, to increased demand for newer and better products through technology expansion, but the year-to-year opportunities may fluctuate due to economic and business growth, also per the BLS.