What Can I Earn with an Associates Degree in Marketing?

Marketing professionals think of innovative ways to introduce the public to products, and they need to have business sense and a flair for words. Holding an associate's degree might help you find an entry-level job within the industry. Read on to learn more. Schools offering Marketing degrees can also be found in these popular choices.

An Overview of Marketing

Marketing spans all industries, particularly those that are consumer-driven. Some marketers are employed at marketing agencies that work with other businesses to promote products or services, while others work within a company's internal marketing department. As a marketing professional, you would help design a successful campaign for a particular product or company to help boost their sales.

To organize your marketing campaign, you might rely heavily on available research data or conduct your own research by carrying out focus groups. Additionally, you'll determine the best places to introduce the marketing campaign. These markets can range from audience-specific magazines to television, radio and Internet spots. As a marketing professional, you might write for newsletters, brochures or websites.

Important Facts For This Field Of Study

Degree Field of Study Business
Common Courses Marketing research, product development, accounting
Key Skills Analytical skills, communication skills, creativity
Prerequisites High school degree or equivalent
Job Outlook (2016-2026) 4% decline (for all advertising sales agents)

Source: U.S. Bureau of Labor Statistics

Salary Information

With an associate's degree in marketing, you might apply for entry-level marketing associate positions. According to PayScale.com, most marketing associates earned from $31,000 - $61,000 per year as of June 2019. The people represented in this group typically had less than ten years of experience. These salary numbers did not include supplementary income sources, such as bonuses and commissions.

You also might want to work as a sales representative, which generally requires either a high school diploma or an associate's degree. PayScale.com reported that most sales representatives made $29,000 - $74,000 yearly as of June 2019. Entry-level sales representatives usually earned lower salaries, and these figures did not include profit sharing, bonuses or commissions.

Education Options

Associate's degree programs in marketing introduce you to the basic concepts of the industry, which can include advertising, business, writing and economics coursework. Although 2-year marketing programs are available, finding a job within the industry commonly requires a bachelor's degree. An associate's degree program can provide you with a firm marketing foundation, while a bachelor's degree program might offer you the opportunity to take more specialized coursework in classes like consumer marketing or global business. With your bachelor's degree, you then might apply for higher-level positions as a marketing, advertising or sales manager.

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

  • 1. Degree Options:
The schools in the listing below are not free and may include sponsored content but are popular choices among our users. Tuition and costs will vary across programs and locations. Be sure to always request tuition information before starting a program.

Popular Schools

  • Colorado Christian University

    Colorado Christian University responds quickly to information requests through this website.

    Popular programs at Colorado Christian University:

    • Associate Programs

    Online Programs Available

  • Purdue University Global

    Purdue University Global responds quickly to information requests through this website.

    Popular programs at Purdue University Global:

    Online Programs Available

  • Florida Tech

    Florida Tech responds quickly to information requests through this website.

    Popular programs at Florida Tech :

    • Associate Programs

    Online Programs Available

  • Southern New Hampshire University

    Southern New Hampshire University responds quickly to information requests through this website.

    Popular programs at Southern New Hampshire University:

    • Associate Programs

    Online Programs Available

  • Post University

    Post University responds quickly to information requests through this website.

    Popular programs at Post University:

    • Associate Programs

    Online Programs Available

  • New England College

    New England College responds quickly to information requests through this website.

    Popular programs at New England College:

    • Associate Programs

    Online Programs Available

  • Keiser University

    Keiser University responds quickly to information requests through this website.

    Popular programs at Keiser University:

    • Associate Programs

    Online Programs Available

  • University of Minnesota

    Campus Locations:

    • Minnesota: Crookston
  • Herzing University

    Herzing University responds quickly to information requests through this website.

    Popular programs at Herzing University:

    Online Programs Available