What Top Colleges Have Marketing Degrees in Portland, Oregon?

Learn about marketing programs in the Portland, OR, area. Get information about degrees available and admission and program requirements to make an informed decision about your education. Schools offering Marketing degrees can also be found in these popular choices.

Are you interested in finding out more about marketing degrees offered the in Portland, OR, area? This article will cover a variety of helpful marketing programs offered at four local colleges, ranging from associate's to master's degrees.

What You Need to Know

A variety of programs are offered to persons interested in earning marketing degrees near Portland, including programs leading to associate's, bachelor's, and master's degrees. Most of these programs are titled as business administration degrees with an emphasis or concentration in marketing. The associate's degree program, one of the few to be a degree exclusively in marketing, is designed to allow students to enter the workforce immediately; credits earn may not easily transfer to a baccalaureate program. Bachelor's degrees are offered by at least three schools in the area, two of which are associated with religious backgrounds. Internship opportunities are available through at least two of the bachelor's degree programs; the other school's program includes a capstone course. Applicants to baccalaureate programs may be required to supply a teacher or counselor recommendation in addition to a personal essay. Master's degree applicants must possess an undergraduate four-year degree, and provide GMAT or GRE scores, two letters of recommendation, and/or a resume. Master's degree classes are available on a more flexible basis; one program offers full-time, part-time, and online program options and the other features courses that take place in the evening. A study abroad opportunity and consulting requirement is part of the MBA program offered by Portland State University. The University of Portland mandates that all graduate students concentrate their studies in a facet of marketing during their final year of study.

Associate's Degree Programs in Marketing in Portland, OR

Portland Community College

Marketing is one of the four applied science degrees offered in the business administration program at Portland Community College; the others are accounting, management and retail management. The Associate of Applied Science program takes about two years to complete and is not intended to transfer to a 4-year degree program. It's designed to prepare you to enter the workforce immediately upon graduation or to develop and refine your skills if you're already employed. In addition to some general education courses, you're required to complete courses in marketing principles, advertising, retailing, human relations, and sales. You're also required to complete a cooperative education experience or a computer applications systems elective course. The school also offers a 45-credit, 1-year certificate program in marketing.

  • Program Name: Associate of Applied Science in Marketing
  • Program Length: 92 credits (two years)
  • Tuition: $3,766 per year for OR residents; $8,374 per year for out-of-state students (tuition and fee costs for 2015-16)
  • School Type: 2-year, public; over 30,900 students (all undergraduate)

Bachelor's Degree Programs in Marketing in Portland, OR

Concordia University - Portland

Concordia University - Portland is associated with the Missouri Synod of the Lutheran Church. Through its School of Management, the university offers a program leading to a Bachelor of Arts in Marketing. In addition to 48 credits of general education courses, you're required to complete 35 credits of general business core courses. Included is a 5-credit internship at a school-partnered, external facility. Major courses include marketing strategy and management, global marketing, consumer behavior, and innovation. In addition, you're required to select a minor, made up of 12-20 credits. Minor programs are available are fields like accounting, entrepreneurship, finance, environmental management, sports management, and international business.

  • Program Name: Bachelor of Arts in Marketing
  • Program Length: 113-121 credits (four years)
  • Tuition: $28,510 per year (tuition and fee costs for 2015-16)
  • Admission Requirements: Two letters of recommendation, personal essay
  • School Type: 4-year, private, not-for-profit; about 1,300 undergraduate and 6,200 graduate students

Portland State University

The School of Business Administration at Portland State University offers a business administration program that has eight focus options, including one in marketing. In addition to general education courses, which include an interdisciplinary 6-credit senior capstone course, you must complete a minimum of 28 credits of major courses. Included are four credits each of marketing strategy and management, customer satisfaction, consumer behavior, and marketing research. You must also complete eight credits of upper-level marketing elective courses. The school encourages you to complete the final eight required credits in one of three tracks, which are food and consumer package goods marketing, marketing information and technology, or global marketing management.

  • Program Name: Bachelor of Arts or Bachelor of Science in Business Administration with a marketing emphasis
  • Program Length: 120 credits (180 quarter hour credits)
  • Tuition: $8,034 per year for OR residents; $24,009 per year for out-of state students (tuition and fee costs for 2015-16)
  • School Type: 4-year, public; about 22,100 undergraduate and 5,600 graduate students

University of Portland

Affiliated with the Roman Catholic Church, the University of Portland offers a program leading to a Bachelor of Business Administration in Marketing through the Pamplin School of Business. Included in the 39 hours of university core requirements are general education courses and at least one course in theology. Business core courses make up 51-57 credits. Included are a series of courses dealing with professional development, including a workshop and an internship at an approved, external facility. You must complete 12 credit hours (three hours each) in marketing communication, international marketing, marketing research, and consumer behavior. The final 12 required hours are made up of elective courses; half of these must be business courses.

  • Program Name: Bachelor of Business Administration in Marketing
  • Program Length: 120-126 credits
  • Tuition: $42,288 per year (tuition and fee costs for 2015-16)
  • Admission Requirements: Teacher or counselor recommendation; essay
  • School Type: 4-year, private not-for-profit; about 3,700 undergraduate and 500 graduate students

Master's Degree Programs in Marketing in Portland, OR

Portland State University

Portland State University's School of Business offers a program leading to a Master of Business Administration in Marketing. You have the option of pursuing the degree by way of a full-time or part-time method; there is also online delivery. You may have the option of participating in a studying abroad program during a summer session. You're required to complete a capstone consulting project with an area business. Through electives, you have the chance to concentrate in marketing and logistics. Made up of 16 credits, your concentration can consist of courses such as advertising and brand marketing, strategic cost management, e-marketing, sourcing strategy, and consumer products marketing.

  • Program Name: Master of Business Administration with a concentration in marketing and logistics
  • Program Length: 75 credit hours (21-30 months)
  • Tuition: $14,100 per year for OR residents; $21,300 per year for out-of state students (graduate tuition and fee costs for 2015-16)
  • Prerequisites: Bachelor's degree with a 2.75 GPA or higher
  • Admission Requirements: GMAT or GRE; two letters of recommendation; interview
  • School Type: 4-year, public; almost 22,100 undergraduate and 5,600 graduate students

University of Portland

The Pamplin School of Business also offers a program leading to a Master of Business Administration in Marketing. In order to accommodate work schedules, most classes are offered once a week in the evening, though some are available in the late afternoon. You may be required to complete some core courses such as economic analysis, marketing strategies, and operations management, if your undergraduate curriculum didn't cover these areas. You'll be required to complete courses in social responsibility in organizations, cross cultural management, leadership, and economics for sustainability. You must complete 12 hours in marketing for a concentration in that area. Concentration courses include negotiation and persuasion, sales and global markets, research, sustainable marketing, and consumer behavior. You're also required to complete a capstone project integrating marketing theory and practice.

  • Program Name: Master of Business Administration with a concentration in marketing
  • Program Length: 39 credits
  • Tuition: $16,758 per year (graduate tuition cost for 2015-16)
  • Prerequisites: Bachelor's degree; one course in statistical and quantitative analysis; two years of experience recommended
  • Admission Requirements: GMAT; statement of goals; two letters of recommendation; resume
  • School Type: 4-year, private not-for-profit; about 3,700 undergraduate and 500 graduate students

To summarize, Portland Community College, Concordia University-Portland, Portland State University and University of Portland offer marketing degree programs in the Portland, OR, area.

To continue researching, browse degree options below for course curriculum, prerequisites and financial aid information. Or, learn more about the subject by reading the related articles below:

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The schools in the listing below are not free and may include sponsored content but are popular choices among our users. Tuition and costs will vary across programs and locations. Be sure to always request tuition information before starting a program.

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