If you're interested in learning how to effectively communicate for brands, organizations, or public figures, consider California Baptist University's online Bachelor of Arts in Public Relations. Continue reading for more information.
<h2 id="section---FrequentlyAskedQuestions">Frequently Asked Questions</h2>
<h3 id="section---WhatKindOfProgramIsIt">What Kind of Program Is It?</h3>
<p>The Bachelor of Arts in Public Relations at California Baptist University is designed to give you the opportunity to learn about all the different ways of communication for several industries, including brands, event planning, charity organizations, and more. Courses in the program cover topics such as interpersonal communication, persuasion, public relations campaigning, and the history of communication in society. Throughout the program, you can learn how to be the middle-man between a client and the public to improve a client's image and business. You will also have the chance to work on a communications project as a senior to demonstrate your knowledge and skills.
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<h3 id="section---WhatAreThePrerequisites">What Are the Prerequisites?</h3>
<p>If you are interested in applying to California Baptist University's BA in Public Relations, you'll need to show an interest in developing written and oral communication skills. All students applying to California Baptist University must have a high school diploma or equivalent, as well as a minimum 2.0 GPA. Some programs may have additional requirements.
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<h3 id="section---WhatAreTheCourseRequirements">What Are the Course Requirements?</h3>
<p>As an undergraduate public relations major at California Baptist University, you'll be required to complete 48 credits towards your degree as well as 40-43 credits of general education. Major courses are divided between Prerequisite, Lower Division (6 credits), Upper Division (36 credits), and Additional Courses (6 credits). Some courses, such as those in the prerequisite and additional courses sections, may count towards general education.
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<p><u>Prerequisite Courses</u>
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<p />
<table border="1"><tr><th>Course Code</th><th>Course Title</th></tr>
<tr><td>ENG 113</td><td>Composition</td></tr>
<tr><td>ENG 123</td><td>Intermediate Composition</td></tr>
</table><p><u>Lower Division Courses</u>
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<p />
<table border="1"><tr><th>Course Code</th><th>Course Title</th></tr>
<tr><td>COM 113</td><td>Oral Communication</td></tr>
<tr><td>COM 250</td><td>Introduction to Communication Studies</td></tr>
<tr><td>JRN 150</td><td>Media and Society</td></tr>
</table><p><u>Upper Division Courses</u>
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<p />
<table border="1"><tr><th>Course Code</th><th>Course Title</th></tr>
<tr><td>COM 308</td><td>Interpersonal Communication</td></tr>
<tr><td>COM 340</td><td>Rhetoric and Persuasion</td></tr>
<tr><td>COM 375</td><td>Legal, Ethical, and Social Foundations of Communication and Public Relation</td></tr>
<tr><td>COM 403</td><td>Communication Theory</td></tr>
<tr><td>COM 420</td><td>Strategic Communication and Global Engagement</td></tr>
<tr><td>COM 425</td><td>Organizational Communication</td></tr>
<tr><td>COM 430</td><td>Communication Research and Methods</td></tr>
<tr><td>COM 440</td><td>Digital Trends in Communication</td></tr>
<tr><td>COM 499</td><td>Communication Senior Project</td></tr>
<tr><td>PRL 300</td><td>Public Relations</td></tr>
<tr><td>PRL 402</td><td>Public Relations Campaigns and Research</td></tr>
</table><p><u>Additional Courses</u>
</p>
<p />
<table border="1"><tr><th>Course Code</th><th>Course Title</th></tr>
<tr><td>CST 100</td><td>Overview of the Bible</td></tr>
<tr><td>CST 302</td><td>Foundations of Christian Thought</td></tr>
</table><h3 id="section---WhatCouldIDoAfterIGraduate">What Could I Do After I Graduate?</h3>
<h4 id="section---CareerOpportunities">Career Opportunities</h4>
<p>After graduation from the BA in Public Relations, you'll have the opportunity to explore a few different entry-level career positions in public relations and communications. You may pursue work as a specialist for a university or charity organization, or as a social media manager for a brand. Skills in written and oral communication can be of particular value to many of these careers.
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<p>Possible Careers:
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<ul><li>Public relations specialist
</li><li>Social media director
</li><li>Event planner
</li><li>Marketing and communications
</li></ul><h4 id="section---AdvancedDegrees">Advanced Degrees</h4>
<p>Another option you could pursue after graduation is a master's degree. Master's degrees can be a great way to enhance your skills or learn new ones, which could potentially lead to new job opportunities in your chosen career field or in another career field altogether. A bachelor's degree in public relations can be a foundational degree for advanced study in other related areas, such as digital marketing or journalism, due to the skills in communication, persuasion, and strategy.
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<p>Possible Degrees:
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<ul><li>Master of Arts in Strategic Communication
</li><li>Master of Science in Marketing
</li><li>Master of Arts in Journalism
</li><li>Master of Arts in Media and Communication</li></ul>

