What Is the Easiest Marketing Degree?

Marketing degrees are a popular choice for many business students. Television shows about advertising agencies have helped popularize the industry, but advertising is only one job possibility for people who graduate with marketing degrees.

For people looking into this field of study, the number of available concentrations, degree levels, and other factors can be overwhelming.

Finding the easiest marketing degree for your needs comes down to examining these factors and finding the one that aligns with your educational and career goals.

What Is the Easiest Marketing Degree?

The easiest degree for marketing is usually an associate degree based on the fewer required credits hours, shorter timeline to graduation, and lower amounts of course work.

Marketing, like most degree paths, has available degree options in four main levels.

• Associate degree (one to two years to complete)
• Bachelor degree (four years to complete)
• Master's degree (one to three years on average)
• Doctorate degree (seven years on average)

Even though there are marketing doctorates available, most students earn bachelor's or master's degrees before entering the work force.

The degree levels are separated by the amount of credit hours and courses needed, which is reflected in the expected timelines to completion.

Marketing Certificates

Marketing is an ever-changing field and often involves jobs that have specific focuses. Sometimes, employers will include an alternative to a degree in their job requirements in the form of a marketing certificate program.

Students can pick a specialization, such as digital marketing, growth marketing, marketing strategy, and others.

These certificate programs usually take much less time than a degree, even an associate degree. Students pursuing a certificate usually complete their program in six to twelve months.

What Makes a Marketing Degree Easy?

Finding the easiest marketing degree isn't always as simple as finding an associate program.

An easy degree might make your college path easier, but degrees are usually pursued to make employment easier. It's best to not only find an easy degree but also find one that can help you achieve your job goals.

Review these factors when researching marketing degree programs.

Degree Level

The four common degree levels are one of the biggest determining factors when looking for the easiest marketing degree.

A bachelor's degree usually requires twice the credit hours that an associate degree will. This means more class hours, but mainly an increase in course work outside of class hours.

A master's level degree in marketing will require even more work, but there is usually more reward as well. Even though an associate is the easiest marketing degree, the career opportunities will be fewer compared to the higher degrees.

Concentrations and Specializations

Marketing isn't just advertising.

In fact, marketing as an industry includes jobs ranging from creative roles to analytical ones. These possible education and careers paths all come with varying difficulties.

Some common marketing concentrations and specializations include:

• Digital marketing
• Direct marketing
• Search Engine Optimization
• Advertising
• Marketing Analytics

This is only a brief list, as marketing continues to change and evolve.

These concentrations vary in difficulty primarily because of the work needed to perform the job after graduation.

A degree with a concentration in analytics, for example, will have a lot of data and math focus which can be harder for some students.

A degree for creative marketing jobs will involve more courses that are thought of as 'right brain' and artistic. Although these classes are often viewed as easier than hard science courses, some students might not agree.

Finding the easiest marketing degree often includes evaluating personal interest.

Online vs. In Person Learning

Another factor that can affect the difficulty level of a degree is whether the degree is achieved online or on campus.

For most students, online learning is easier for a few reasons.

• Flexible scheduling
• Self-pacing options
• No commute or on-campus living needed
• Usually cheaper tuition costs

Although many students enjoy campus life, people looking to go back to school or trying to earn a degree with reduced costs, online education is often an easier and more practical choice.

Interest In the Subject Matter

Like any degree or career, marketing course work sometimes feels easier if you're genuinely passionate about the material.

Many people are drawn to marketing, and other business degrees, because they have fewer math requirements, no laboratory work, and often lead to high paying career opportunities.

However, if you don't enjoy the work, even the easiest marketing degree could be challenging.

Find The Easiest Marketing Degree for Your Goals

In most cases, finding the easiest marketing degree isn't as important as finding a degree that meets your needs.

Whether you are looking for a first degree or going back to school, we can help.

Learn's database of articles and resources can help you review degree opportunities at colleges across North America.

Start looking for the easiest marketing degree to achieve your education and career goals today.