<h2 id="section---FrequentlyAskedQuestions">Frequently Asked Questions</h2> <h3 id="section---WhatKindOfProgramIsIt">What Kind of Program Is It?</h3> <p>If you enroll in Strayer University's Associate of Arts in Marketing program, you will have the opportunity to learn about general, global, and Internet-based marketing methods. The curriculum is designed to teach you how to create and evaluate original marketing plans. Students will have the chance to explore concepts aimed at attracting and retaining traditional and online consumers, not limited to relationship-building, sales techniques, promotions, and publicity strategies. You will also have the opportunity to study issues specific to budgeting, pricing, merchandising, operations, and personnel management. This program is offered on campus and online. </p> <h3 id="section---WhatAreThePrerequisites">What Are the Prerequisites?</h3> <p>You may be creative and enjoy collaborating with others. In addition, you should have good written and oral communication skills. Applicants to Strayer University's programs should have a high school diploma or equivalent; some programs may have additional requirements. </p> <h3 id="section---WhatAreTheCourseRequirements">What Are the Course Requirements?</h3> <p>This undergraduate degree program requires the completion of 90 credits; 45 of these encompass core and general education classes, 36 comprise major courses, and nine are elective credits. You will have the chance to work with an advisor in order to enroll in electives that are geared toward your specific interests. </p> <p><u>Marketing Course Requirements</u> </p> <p /> <table border="1"><tr><th>Area 1</th><th>Core Component</th></tr> <tr><td>ACC 100</td><td> Accounting I</td></tr> <tr><td>BUS 100</td><td> Introduction to Business</td></tr> <tr><td>CIS 105</td><td> Introduction to Information Systems</td></tr> <tr><td>ENG 115</td><td> English Composition</td></tr> <tr><td>MAT 105</td><td> Introduction to College Mathematics</td></tr> </table><p /> <table border="1"><tr><th>Area 2</th><th>Major Component</th></tr> <tr><td>BUS 300</td><td> Public Relations</td></tr> <tr><td>MKT 100</td><td> Principles of Marketing</td></tr> <tr><td>MKT 310</td><td> Retail Management</td></tr> <tr><td>MKT 320</td><td> International Marketing</td></tr> <tr><td>MKT 327</td><td> E-Marketing</td></tr> <tr><td>MKT 405</td><td> Principles of Advertising and Sales Management</td></tr> </table><p /> <table border="1"><tr><th>Choose two marketing electives, such as:</th><th /></tr> <tr><td>MKT 305</td><td> Consumer Behavior</td></tr> <tr><td>MKT 315</td><td>Business Logistics Management</td></tr> <tr><td>MKT 402</td><td>Strategic Market Pricing</td></tr> </table><p /> <table border="1"><tr><th>Area 3</th><th>General Studies Component</th></tr> <tr><td>ENG 215</td><td> Research and Writing</td></tr> <tr><td>HUM 101</td><td> The Origins of Western Culture</td></tr> <tr><td>PSY 100 <br /> <br /> PSY 105</td><td>The Individual and Society<br /> <b>OR</b> <br />Introduction to Psychology</td></tr> <tr><td>SCI 110<br /> <br />SCI 115</td><td>Introduction to Physical Science<br /> <b>OR</b> <br />Introduction to Biology</td></tr> <tr><td>SOC 100</td><td> Introduction to Sociology</td></tr> </table><p /> <table border="1"><tr><th>Area 4</th><th>Elective Component</th></tr> <tr><td><br /> <br /></td><td>Selected in consultation with an academic advisor</td></tr> </table><h3 id="section---WhatCouldIDoAfterIGraduate">What Could I Do After I Graduate?</h3> <h4 id="section---CareerOpportunities">Career Opportunities</h4> <p>Upon completion of the associate's degree program in marketing, you could be able to find employment opportunities with advertising agencies, consulting firms, Web-based enterprises, retail corporations, or business offices. You could utilize your skills in such areas as sales, market research, or public relations. </p> <p>Entry-level positions that you could be able to pursue include: </p> <ul><li>Junior marketing associate </li><li>Advertising sales consultant </li><li>Event promotions representative </li></ul><h4 id="section---AdvancedDegrees">Advanced Degrees</h4> <p>After earning your Associate of Arts in Marketing, you could continue your Strayer University education and enroll in a bachelor's degree program. Participating in a related major program could provide you with a stronger foundation in marketing theories, general business practices, and leadership techniques. If you decide to apply to the university's Bachelor of Business Administration program, you could be able to apply all of your associate degree credits toward this major. </p> <p>Not only could you be able to seek a generalized BBA, but you could also apply to any one of the following Strayer University programs: </p> <ul><li>Bachelor of Business Administration with a concentration in Marketing </li><li>Bachelor of Business Administration with a concentration in Management </li><li>Bachelor of Science in International Business</li></ul>