Best Digital Marketing Courses Online (2025)

The old idea that computers are the way of the future has become a reality in today's world, and that means making a lot of changes - both in everyday life and in business practices.

One thing that has to change - or, more accurately, expand - is a company's marketing plan. These days, TikTok is a platform that's vital for reaching your customers, and people are far more likely to check out your website than call you on the phone.

If you want to be able to take your company and its marketing to the web, it's time to check out some of the top digital marketing courses online to get the ball rolling.

The Best Digital Marketing Courses Online for Aspiring Entrepreneurs

From advice from industry experts with decades of knowledge in marketing to college courses for students who want to start their career with a degree, here are some of the best digital marketing courses online right now.

Semrush's Courses From Industry Experts

Semrush is a SaaS platform that provides keyword research, site audits, backlink tracking, and more for individuals and businesses who want to increase their online visibility and improve their SEO.

But Semrush goes a step further with Semrush Academy, a resource to help individuals expand and advance in their marketing careers with help from certified experts.

Check out courses like 'How to Boost E-Commerce SEO with Internal Linking,' 'How to Optimize for Mobile: The CRAFT of Mobile SEO,' 'Engage and Convert: The Ultimate Email Marketing Guide,' and 'How to Boost Your Website's Authority Using Semrush's Link Building Tools.'

Some of these courses teach you how to best utilize Semrush in your company's online marketing strategy, while others teach you how to expand your marketing strategy using emails, social media, and pay-per-click Google ads. The courses have a learning time from half an hour to multiple hours, and many of them include a certification exam that provides a Semrush Academy Certificate if you pass.

The American Marketing Association's Digital Marketing Certification

One of the most prominent digital marketing courses online comes from the American Marketing Association's (AMA) partnership with the Digital Marketing Institute (DMI).

The AMA is a professional association of marketing professionals in the United States that acts as a guiding body for marketing information and standards. The DMI is an online training company that strives to set the global standard for global digital marketing education and certification.

Together, these two influential companies have created the Digital Marketing Pro program that culminates in two certifications: PCM� Digital Marketing and Certified Digital Marketing Professional.

This paid program includes 30 hours of self-paced online learning that teaches social media marketing, digital marketing strategy, website optimization, paid search (PPC) using Google Ads, and more. After completing the post-program exam, you'll get your certifications.

There is also an expanded program called Digital Marketing Expert that takes 16 months to complete and provides advanced certification to senior marketing professionals.

Drexel University's Self-Paced Marketing Courses and Certifications

Drexel University is a private research university in Pennsylvania that offers education in different subjects, including digital marketing courses, online.

Some of the courses that Drexel University offers include:

• Social Media Marketing
• Search Engine Optimization (SEO)
• Digital Marketing Strategy
• Mobile Marketing
• Paid Search/Pay-Per-Click (PPC)

These courses are offered entirely online in a self-paced format, take between three and five hours to complete, and cost between $79 and $99 each.

If you're interested in a more comprehensive course, you can pursue Drexel University's Certificate in Digital Marketing program - a 30-hour, $549 online program that teaches digital marketing methods, industry terminology, and best practices.

The University of Phoenix's Digital Marketing Courses for College Credit

The University of Phoenix is a private university in Phoenix, Arizona, that offers certificates, associate's, bachelor's, master's, and doctoral degrees online.

There are four online undergraduate digital marketing courses offered by the University of Phoenix right now: Fundamentals of Digitial Marketing, Digital Skills for the 21st Century, Social Media Marketing, and Search Engine Optimization (SEO).

Each course is $1,194 and gives you three hours of college credit upon completion. You do not have to be a student of the University of Phoenix to take these courses and use them as part of your learning for your digital marketing career. These classes can be considered supplementary material or part of a larger higher education program from this or another university.

Accessible Online Courses From Harvard University

Everyone knows Harvard University - the Ivy League business-focused university that feels unreachable for the average person. Luckily, Harvard offers online courses and webinars that anyone can access in its effort to make education more accessible.

For digital marketing courses, you can take a six-week online course in digital marketing strategy for $1,750, an online five-week course in data privacy and technology for businesses who collect data for $950, or you could even become part of the hybrid Harvard Business Analytics Program to expand your knowledge of business and marketing far past the basics of simple digital marketing courses.

Whether you specifically want to learn from the professionals at Harvard or dip your toes into the world of digital marketing by putting your best foot forward in university learning, Harvard University's courses can really help you on your way to becoming a successful digital marketer.

Expand Your Digital Marketing Knowledge and Strategy Today

Now that you've learned about some of the best digital marketing courses online from accredited colleges and companies, it's time to get started on learning how to use digital marketing in your company and career today so you can put your skills to use in creating success for yourself and your business tomorrow.