Is 25 Too Old to Get a Marketing Degree?

More Life Experience

At 25 you have more experience and understanding of professional marketing than someone who is still in their teens. This may give you a possible advantage with a more contextual understanding of what you learn at the university.

Improved Knowledge

Because marketing is constantly changing, going back to school may be a good way to keep your industry knowledge sharp. the marketing practices that are standard now are completely different than they were 30 years ago.

Professionals who have been working in this industry for a while may find that they get a higher volume of improved knowledge through an additional degree in marketing.

Better Pay Opportunity

Generally speaking, older individuals tend to get paid higher than their younger counterparts. Upon graduation, you may be able to negotiate a higher salary rate because of your combined age, experience, and education.

What Will I Learn In a Marketing Degree Program?

What you learn in a marketing program will typically depend on the university, however, some courses are standard within the curriculum.

Marketing falls under the business and communication umbrellas so you may expect a mix of these courses as well. The skills necessary for marketing professionals include excellent communication, writing, and editing skills.

Marketing majors may take courses like the following:

• Managerial Communications
• Public Relations
• Principles of Marketing
• Business-to-Business Marketing
• Business-to-Consumer Marketing

What Can I Do With My Marketing Degree?

With the rise of digital marketing, students who graduate with a degree will find there is a multitude of marketing career options. If you have a passion for communication and are knowledgeable about social media or email, here are some of the career titles you may come across.

Marketing Assistant

This is typically an entry-level role for students upon graduation. As a marketing assistant, you will likely be working alongside managers in the department to help them complete several different tasks.

You may be communicating with clients and building relationships, or you may be handling the social media accounts of those clients. marketing assistants are usually responsible for writing content on social media and using scheduling tools like Hoot Suite and HubSpot.

Event Manager

In the world of business-to-business marketing, an event manager is the first point of contact for the company they represent. Trade shows take place throughout the world and may require a significant amount of coordination ahead of time.

An event manager may book booths and manage the coordination of event materials like T-shirts, pens, and printed brochures. The event manager may also attend the physical event and will have to do a significant amount of traveling in their job.

Media Planner

A media planner is usually responsible for working with clients to help develop a calendar of advertisements and social media content.

This professional is responsible for forecasting special dates throughout the year and acting quickly if there are relevant, trending topics or current events.

Public Relations Specialist

Public relations and marketing are closely related though a public relations specialist will typically work in-house with a company. The public relations specialist may be responsible for handling the external communication between vendors and customers for that company as well as writing and disseminating press releases.

Public relations specialists may also work with a PR firm where they handle the same professional responsibilities for several different client accounts.

FAQs About Starting a Marketing Degree at 25

If you're weighing your options about going back to school and getting a marketing degree this year, then you may have some questions about what types of programs are available.

Continue reading for the frequently asked questions about starting a marketing degree at 25 and their answers.

Are There Benefits To Starting My Marketing Degree at 25?

Yes, some individuals find that obtaining a degree in their mid-20s is more beneficial than in their early 20s. With a few more years of experience and knowledge, you might have a better understanding of what career you want to get into.

Also, you can start your degree with more life experience, and have a better understanding of the market.

Can I Work and Go To College?

Young adults are busier than ever, so it's no surprise that many higher education institutions are catering to busy professionals. You can work and still go to college, but it's important to find a university that is flexible and offers resources to students who are juggling work and school.

For example, a university that offers hybrid or fully remote programs may be a better option than alternatives with fewer online programs. An online marketing degree program will ensure that you can complete courses from anywhere and make it easier for you to graduate.

Should I Go Back to School for Marketing?

There are different perceptions on marketing degrees and whether or not you should go back to school for this additional education is up to you. A possible advantage is the networking and learning opportunities available through college, but a disadvantage could be the cost of tuition.

You may meet other students who are in the same age range as you and create a support system of friends, however, you may also find it challenging to connect with people if you're a remote learner.

It's important to weigh all of the possible advantages and disadvantages when choosing to go back to school for marketing.

Is It Worth It Going Back to College?

Going back to college can be a great choice for some individuals. Because marketing is constantly changing, and with the new installments of digital marketing, professionals who have been working in the industry for years might find it beneficial to get a refreshment in the field.

Alternatively, you might be in your mid-20s looking for a new career path. Going to college for marketing is a great way to jumpstart a rewarding career in a field that offers job security and flexible work options.