<h2 id="section---FrequentlyAskedQuestions">Frequently Asked Questions</h2> <h3 id="section---WhatKindOfProgramIsIt">What Kind of Program Is It?</h3> <p>Coursework in Liberty University's Graduate Certificate in Marketing program offers the opportunity to study managerial processes and responsibilities in marketing campaign development, promotional services, and market research. All courses in this program are designed to be taken online. Course topics intended to be addressed in this program include strategic marketing principles, marketing campaign design and implementation methods, promotional theories, product advertising, new product development, and market expansion strategies. Prior to course completion, you'll have the chance to undertake projects in marketing management and promotions. </p> <h3 id="section---WhatAreThePrerequisites">What Are the Prerequisites?</h3> <p>If you are interested in applying to Liberty University's Graduate Certificate in Marketing program, you must have already earned a high school diploma or GED. You should hold a bachelor's degree and may have an academic or a professional background in marketing, business, or communications. </p> <h3 id="section---WhatAreTheCourseRequirements">What Are the Course Requirements?</h3> <p>You must complete three courses for a total of nine credits to earn the Graduate Certificate in Marketing from Liberty University. In order to complete this program, it is recommended that you have access to a computer with a dual core processor, 2-3 GB RAM, 60 GB hard drive, and 128 MB of video memory. Suggested operating systems include Windows Vista / 7 and Mac OS X 10.6 or newer. </p> <p><u>Courses for a Graduate Certificate in Marketing</u> </p> <p /> <table border="1"><tr><th>Course Number</th><th>Course Title</th></tr> <tr><td>BUSI 520</td><td> Strategic Marketing Management</td></tr> <tr><td>BUSI 612</td><td> Marketing Promotions</td></tr> <tr><td>BUSI 614</td><td> Marketing Research</td></tr> </table><h3 id="section---WhatCouldIDoAfterIGraduate">What Could I Do After I Graduate?</h3> <h4 id="section---CareerOpportunities">Career Opportunities</h4> <p>After completing your studies in the Graduate Certificate in Marketing program, you could pursue additional responsibilities related to your current position. You could also seek to assist managerially in marketing, advertising, promotions, public relations, market research, or corporate communications. You could seek work in corporate marketing departments, advertising firms, market research companies, or consulting firms. </p> <p>Depending on your educational background and experience, you could pursue such positions as: </p> <ul><li>Promotions Manager </li><li>Market Research Associate </li><li>Assistant Marketing Manager </li></ul><h4 id="section---AdvancedDegrees">Advanced Degrees</h4> <p>After earning the Graduate Certificate in Marketing, you could further develop your skills and knowledge by continuing your studies in a master's degree program. You could apply credits earned in this certificate program to Liberty University's Master of Business Administration with a cognate in Marketing program. </p> <p>Other degrees you might pursue include, but are not limited to: </p> <ul><li>Master of Science in Marketing </li><li>Master of Science in Advertising </li><li>Master of Science in Integrated Marketing Communications</li></ul>