<h2 id="section---FrequentlyAskedQuestions">Frequently Asked Questions</h2> <h3 id="section---WhatKindOfProgramIsIt">What Kind of Program Is It?</h3> <p>Once enrolled in Liberty University's Master of Business Administration with a specialization in Marketing program, you will have the opportunity to take advanced classes in marketing, promotions, and market research while also developing a deeper understanding of diverse managerial practices and methods. You will take all courses online. Topics discussed in specialization courses could include promotional strategies for products and services, brand management, outsourcing practices, supply chain management, and market research tools and techniques. You could also choose an elective from among courses focusing on, among other topics, leadership, project management, and change management. In the core curriculum, you will have the chance to study managerial practices in accounting, finance, human resources, operations, international business, business economics, and business law. </p> <h3 id="section---WhatAreThePrerequisites">What Are the Prerequisites?</h3> <p>If you are interested in applying to Liberty University's Master of Business Administration with a specialization in Marketing program, you must have already earned a high school diploma or GED. It is also important to hold a bachelor's degree and have strong organizational, communication, and creative skills. You might also have some experience in a business setting. </p> <h3 id="section---WhatAreTheCourseRequirements">What Are the Course Requirements?</h3> <p>Liberty University's Master of Business Administration with a specialization in Marketing program consists of 45 credits. You must complete 33 credits in core coursework and 12 credits in the specialization area. </p> <p><u>Master of Business Administration with a specialization in Marketing Course Requirements</u> </p> <p /> <table border="1"><tr><th>Course Number</th><th>Course Title</th></tr> <tr><td><b>Core Courses</b></td><td /></tr> <tr><td>BUSI 520</td><td> Strategic Marketing Management</td></tr> <tr><td>BUSI 530</td><td> Managerial Finance</td></tr> <tr><td>BUSI 561</td><td> Legal Issues in Business</td></tr> <tr><td>BUSI 600</td><td> Business Research Methods</td></tr> <tr><td>BUSI 601</td><td> Accounting for Decision Making</td></tr> <tr><td>BUSI 604</td><td> International Business</td></tr> <tr><td>BUSI 610</td><td> Organizational Design and Structure</td></tr> <tr><td>BUSI 620</td><td> Global Economic Environment</td></tr> <tr><td>BUSI 642</td><td> Contemporary Issues in Human Resource Management</td></tr> <tr><td>BUSI 650</td><td> Operations Management</td></tr> <tr><td>BUSI 690</td><td> Policy and Strategy in Global Competition</td></tr> <tr><td><b> Marketing Cognate Courses</b></td><td /></tr> <tr><td>BUSI 612</td><td> Marketing Promotions</td></tr> <tr><td>BUSI 613</td><td> Supply Chain Management</td></tr> <tr><td>BUSI 614</td><td> Marketing Research</td></tr> <tr><td>BUSI or COMS Elective</td><td> Select One</td></tr> </table><h3 id="section---WhatCouldIDoAfterIGraduate">What Could I Do After I Graduate?</h3> <h4 id="section---CareerOpportunities">Career Opportunities</h4> <p>After graduating, you will be equipped to seek senior management or executive positions in various types of industries. You might seek to oversee the development and implementation of marketing campaigns, market research programs, promotional events, or advertising programs. You might also act as a consultant in these areas. </p> <p>Positions you could pursue include: </p> <ul><li>Marketing Executive </li><li>Promotions Director </li><li>Senior Product Manager</li></ul>