If you are seeking a career that enables you to exercise your leadership, technical, and creative skills in assisting companies to enhance their online presence, then you might consider becoming a student of Southern New Hampshire University's Master of Business Administration in Internet Marketing program. Read on for more information about this online master's degree program.
<h2 id="section---FrequentlyAskedQuestions">Frequently Asked Questions</h2>
<h3 id="section---WhatKindOfProgramIsIt">What Kind of Program Is It?</h3>
<p>Southern New Hampshire University's Master of Business Administration in Internet Marketing program is designed to help professionals gain a deeper understanding of general business practices and operations while supplying an education in online marketing strategies and processes. The program's three concentration courses offer study in e-commerce business models, development and management strategies for online marketing campaigns, online market research methods, consumer behavior, website properties, search engine markets, web content formats, and various marketing channels. A marketing strategies course in the core curriculum addresses promotional processes, product design, consumer needs, and distribution methods. Other core coursework discusses managerial processes and concepts in accounting, finance, information technology, business economics, and production in addition to building decision-making and leadership skills relevant to corporate environments.
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<h3 id="section---WhatAreTheApplicationFees">What are the Application Fees?</h3>
<p>No application fee.
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<h3 id="section---WhatAreThePrerequisites">What Are the Prerequisites?</h3>
<p>You should have strong communication and computer skills before enrolling in Southern New Hampshire University's Master of Business Administration in Internet Marketing program. You might also have experience working in corporate marketing or a related area. All applicants to Southern New Hampshire University must have earned a bachelor's degree or equivalent.
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<h3 id="section---WhatAreTheCourseRequirements">What Are the Course Requirements?</h3>
<p>The 39-credit Master of Business Administration in Internet Marketing program at Southern New Hampshire University consists of three area of concentration courses and ten MBA core courses. Some students may be required to complete specialized MBA foundation courses.
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<p><u>Internet Marketing Major Courses</u>*
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<p />
<table border="1"><tr><th>Course Code</th><th>Course Title</th></tr>
<tr><td>MKT 625</td><td>Strategic Internet Marketing</td></tr>
<tr><td>MKT 635</td><td>Websites and SEM/SEO</td></tr>
<tr><td>MKT 645</td><td>Online Marketing Channels</td></tr>
</table><p><u>MBA Core Courses</u>
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<p />
<table border="1"><tr><th>Course Number</th><th>Course Title</th></tr>
<tr><td>ACC 500</td><td>Managerial Accounting</td></tr>
<tr><td>IT 500</td><td>Information Technology</td></tr>
<tr><td>MKT 500</td><td>Marketing Strategies</td></tr>
<tr><td>ECO 500</td><td>Managerial Economics</td></tr>
<tr><td>FIN 500</td><td>Financial Management</td></tr>
<tr><td>INT 610</td><td>Multinational Corporate Environment</td></tr>
<tr><td>OL 690</td><td>Responsible Corporate Leadership</td></tr>
<tr><td>QSO 510</td><td>Quantitative Analysis for Decision Making</td></tr>
<tr><td>QSO 600</td><td>Production and Operation Management</td></tr>
</table><p>Some students may also be required to take foundation courses as prerequisites for more advanced MBA material. Students with business-related undergraduate degrees typically are exempt from most foundation courses. In many cases, students choosing the electives track are able to apply credit hours from their foundation courses against their elective requirements.
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<p><i>*Coursework subject to change.</i>
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<h3 id="section---WhatCouldIDoAfterGraduation">What Could I Do After Graduation?</h3>
<h4 id="section---CareerOpportunities">Career Opportunities</h4>
<p>If you are presently working in marketing, then you might be prepared to assume greater responsibilities in your current position after graduating from Southern New Hampshire University's Master of Business Administration in Internet Marketing program. You might also seek senior management or executive positions in the marketing departments of nearly any type of business.
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<p>Positions you could pursue include:
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<ul><li>Senior Web Content Specialist
</li><li>Senior Internet Marketing Manager
</li><li>Internet Marketing Consultant
</li><li>Web Marketing Analyst</li></ul>
