If you are seeking to increase your marketing knowledge and business skills, you might consider enrolling in the University of Phoenix Master of Business Administration (MBA) with a concentration in Marketing program. Learn more about this master's degree program here.
<h2 id="section---FrequentlyAskedQuestions">Frequently Asked Questions</h2>
<h3 id="section---WhatKindOfProgramIsIt">What Kind of Program Is It?</h3>
<p>The Master of Business Administration program at University of Phoenix is designed to help prepare students to become leaders in the global business market. The program emphasizes the development of leadership and analytical, decision making and organizational skills. Core courses address concepts and techniques in accounting, marketing, human capital management, operations, corporate finance and business law. Courses also focus on business communication, organizational change, economics, business research methods and risk management. Optional concentration areas offering advanced study in specific business disciplines include:
</p>
<ul><li>Accounting
</li><li>Marketing
</li><li>Global Management
</li><li>Project Management
</li><li>Energy Management
</li><li>Health Care Management
</li><li>Technology Management
</li><li>Human Resource Management
</li></ul><h3 id="section---WhatAreThePrerequisites">What Are the Prerequisites?</h3>
<p>Current or recent experience working in a corporate environment is beneficial. You might have some experience in advertising, promotions, sales, or public relations. Applicants to University of Phoenix graduate programs should have already earned a bachelor's degree.
</p>
<h3 id="section---WhatAreTheCourseRequirements">What Are the Course Requirements?</h3>
<p>The Master of Business Administration program from University of Phoenix requires the completion of 36 credits in the core curriculum. Concentration areas require the completion of an additional 15 credits. Students can choose up to two concentrations. The MBA required course of study is taken in the sequence shown below.
</p>
<p />
<table border="1"><tr><th>Course Code</th><th>Course Name</th></tr>
<tr><td>MGT 521</td><td>Management</td></tr>
<tr><td>HRM 531</td><td>Human Capital Management</td></tr>
<tr><td>LAW 531</td><td>Business Law</td></tr>
<tr><td>LDR 531</td><td>Organizational Leadership</td></tr>
<tr><td>QRB 501</td><td>Quantitative Reasoning for Business</td></tr>
<tr><td>ECO 561</td><td>Economics</td></tr>
<tr><td>ACC 561</td><td>Accounting</td></tr>
<tr><td>QNT 561</td><td>Applied Business Research and Statistics</td></tr>
<tr><td>OPS 571</td><td>Operations Management</td></tr>
<tr><td>FIN 571</td><td>Corporate Finance</td></tr>
<tr><td>MKT 571</td><td>Marketing</td></tr>
<tr><td>STR 581</td><td>Strategic Planning and Implementation</td></tr>
</table><h3 id="section---WhatWillILearnInTheHumanResourceManagementConcentration">What Will I Learn in the Human Resource Management Concentration?</h3>
<p>The Marketing concentration of the Master of Business Administration program is designed to provide an education in marketing concepts and strategies. Concentration courses offer study in marketing research methods, marketing management techniques, strategic planning and product development. The curriculum of this program is also designed to help prepare students for optional certification exams in the marketing management field.
</p>
<h3 id="section---WhatCouldIDoAfterIGraduate">What Could I Do After I Graduate?</h3>
<h4 id="section---AdvancedDegrees">Advanced Degrees</h4>
<p>While the Master of Business Administration with a concentration in Marketing could adequately help prepare you for positions in the marketing departments of nearly any type of industry, you might choose to continue your education. Some careers, such as those in academics or research, might require doctoral degrees. You could pursue a Doctor of Business Administration or a Ph.D. in Marketing.</p>
