<h2 id="section---FrequentlyAskedQuestions">Frequently Asked Questions</h2> <h3 id="section---WhatKindOfProgramIsIt">What Kind of Program Is It?</h3> <p>The online Bachelor of Business Administration in Marketing program is designed to prepare you for an administrative or managerial career in business marketing. You will have the opportunity to learn about basic business functions, marketing practices, and more. Upon completing the program, you could know how to plan and execute effective sales and marketing tactics. You will also have the opportunity to learn about international marketing. </p> <h3 id="section---WhatAreThePrerequisites">What Are the Prerequisites?</h3> <p>If you're thinking of applying to AIU Online's Bachelor of Business Administration in Marketing program, you should be interested in marketing and business management. Applicants to American InterContinental University's program should have already earned a high school diploma or equivalent; some programs may have additional requirements. </p> <h3 id="section---WhatAreTheCourseRequirements">What Are the Course Requirements?</h3> <p>Required courses for the Bachelor of Business Administration in Marketing program cover basic business, marketing, and sales concepts. You will also take several general education courses. Some courses you may take include: </p> <p><u>Core Business Administration Courses</u> </p> <p /> <table border="1"><tr><th>Course Code</th><th>Course Name</th></tr> <tr><td>MKTG 305</td><td> Marketing Management</td></tr> <tr><td>BUSN 310</td><td> International Legal and Ethical Issues in Business</td></tr> <tr><td>MGMT 305</td><td> Management Information Systems</td></tr> <tr><td>ACCT 310</td><td> Managerial Accounting</td></tr> <tr><td>BUSN 311</td><td> Quantitative Methods and Analysis</td></tr> <tr><td>FINA 310</td><td> Financial Management</td></tr> <tr><td>MGMT 415</td><td> Global Operations Management</td></tr> <tr><td>MGMT 422</td><td> Advanced Entrepreneurship</td></tr> <tr><td>MGMT 499</td><td> Program Capstone</td></tr> </table><p><u>Marketing Specialization Courses</u> </p> <p /> <table border="1"><tr><td>MKTG 405</td><td> Consumers Behavior</td></tr> <tr><td>MKTG 407</td><td> Marketing Research</td></tr> <tr><td>MKTG 408</td><td> Advertising and Promotion Management</td></tr> <tr><td>MKTG 410</td><td> International Marketing</td></tr> </table><h3 id="section---WhatCouldIDoAfterIGraduate">What Could I Do After I Graduate?</h3> <h4 id="section---CareerOpportunities">Career Opportunities</h4> <p>After completing AIU Online's Bachelor of Business Administration in Marketing program, you could have the opportunity to seek entry-level employment in banks, nonprofits, government agencies, and other business organizations. You may assist in launching marketing campaigns, project planning, and more. Entry-level positions you could pursue include: </p> <ul><li>Sales manager </li><li>Marketing specialist </li><li>Merchandise buyer </li><li>Promotions manager </li></ul><h4 id="section---AdvancedDegrees">Advanced Degrees</h4> <p>If you'd like to advance your knowledge of the marketing industry, you could earn a master's degree. Earning a master's degree may qualify you for high level managerial or administrative employment in the business world. Related master's degrees include: </p> <ul><li>Master of Marketing </li><li>Master of Business Administration </li><li>Master of Advertising </li><li>Master of International Business</li></ul>