Which Schools Offer Copywriting Courses Online?
Copywriters write for print and online publications, creating advertising copy for a variety of media. As a copywriter, you can find employment through publishers, advertising agencies, telvision stations or as a freelancer. If you are considering a career in copywriting and would like to sharpen your copywriting skills, read on to discover some schools that offer online copywriting course options.
<h3 id="section---CopywritingDefined">Copywriting Defined</h3>
<p>Although copywriters may not be required to have a degree, many hold bachelor's degrees in English composition or a related discipline. Companies and publications tend to look at writing samples and experience as a primary indicator of your skills and abilities. A copywriting course or series of courses can hone your skills and help you better understand what is required to work as a professional copywriter. Some schools offer online copywriting courses either individually or as part of a certificate or degree program in marketing or public relations.
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<h3 id="section---ImportantFactsAboutCopywritingCourses">Important Facts About Copywriting Courses</h3>
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<table border="1"><tr><td> <b>Prerequisites</b> </td><td> School-specific GPA requirements and standardized test scores for both Bachelor's and Master's degree programs</td></tr>
<tr><td> <b>Degrees/Certifications</b> </td><td> B.A., B.S., M.S.</td></tr>
<tr><td> <b>Programs</b> </td><td> Media design, advertising, professional writing</td></tr>
<tr><td> <b>Common Topics</b> </td><td> Persuasive techniques, promotional media, research-based rational defense, writing for advertising, writing for digital media</td></tr>
<tr><td><b>Median Salary (2023)</b></td><td>$56,299*</td></tr>
<tr><td><b>Job Outlook (2021-2031)</b></td><td> 4%** <i>(writers and authors)</i></td></tr>
</table><p><i>Sources: *PayScale.com; **U.S Bureau of Labor Statistics (BLS)</i>
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<h3 id="section---NewYorkUniversityNYU">New York University (NYU)</h3>
<p>NYU's School of Continuing and Professional Studies offers an online Master of Science in Professional Writing program that includes studies designed to help students build writing skills in areas of digital and mass media. An elective course in promotional writing could help students develop the creative and communication skills they could apply in copywriting. Courses in business and organizational writing and style and rhetoric could also be helpful for copywriters.
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<h3 id="section---SavannahCollegeOfArtAndDesign">Savannah College of Art and Design</h3>
<p>Students can take copywriting courses in the online Bachelor of Arts in Advertising program offered by Savannah College of Art and Design in Georgia. Courses in this program can be taken in copywriting for digital media, advertising copywriting and copywriting for print, in addition to many advertising courses addressing design, digital production, art direction and web advertising.
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<h3 id="section---FullSailUniversity">Full Sail University</h3>
<p>Those pursuing the online Master of Fine Arts in Media Design from Full Sail University will take a course titled 'Effective Copywriting and Communications'. They will learn skills for writing ad copy, presentations and business communication materials. An emphasis is placed on research.
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<h3 id="section---AcademyOfArtUniversity">Academy of Art University</h3>
<p>The Academy of Art University, founded in San Francisco in 1929, offers an online copywriting course. Students may develop both creative and technical writing skills in this course. Students who complete the course could be prepared to write briefs, create campaigns and employ advertising techniques.</p>