Best Online Marketing Degrees & Colleges in New Mexico (2025)

Marketing is a broad field that is constantly changing. A bachelor's degree in marketing can help you enter the marketing field.

Marketing degrees are offered both in person and online. Keep reading to learn about the four best online marketing degrees in New Mexico.

Featured Online Marketing Programs in New Mexico

A few colleges and universities in New Mexico offer online marketing programs. We've listed the top online marketing degrees in New Mexico below in alphabetical order.

1. Eastern New Mexico University

Eastern New Mexico University is a public university in Portales, New Mexico. It offers an online Bachelor of Business Administration in marketing.

The program includes a strong foundation in business with an emphasis in marketing. It includes courses like:

• Consumer Behavior
• Digital Marketing
• Integrated Marketing Communications
• Services Marketing

Students complete this program ready to use their knowledge of marketing and evaluative skills to create and adjust marketing endeavors and other related business activities.

2. New Mexico State University

New Mexico State University is a public research university in Las Cruces, New Mexico. It offers a Bachelor of Business Administration (BBA) in marketing online through its Global Campus.

Students learn how to design and deliver differentiated products, services, and ideas that directly respond to the unique needs of an identified customer market. Courses in the program include:

• Internet and Social Media Marketing
• Marketing Research
• Principles of Marketing
• Strategy and Policy

The program prepares students for career interests across virtually all industry sectors, government agencies, and small business and entrepreneurial interests.

3. University of the Southwest

The University of the Southwest is a private Christian university located in Hobbs, New Mexico. It offers an online Bachelor of Business Administration in marketing.

This program provides students with the skills required to develop and implement effective marketing strategies in the new economy. It includes courses like:

• Advertising and Promotion
• Global Marketing
• Marketing Research
• Service Marketing

Students leave the program with skills that include recognizing promotional opportunities, building brand awareness, creating pricing strategies, and utilizing technology in marketing campaigns.

4. Western New Mexico University

Western New Mexico University is a public university in Silver City, New Mexico. It offers a Bachelor in Business Administration in marketing online.

Students will fully understand what it takes to succeed in marketing with courses that include:

• Business Research
• Consumer Behavior
• International Business
• Marketing Strategy

The program also offers multiple electives that cover topics like integrated marketing communications, international marketing, social media marketing, and sports marketing.

Other Featured Online Marketing Programs

While there are only a few online marketing programs in New Mexico, students in the state can study online through colleges and universities across the country.

Below, we've featured a few additional online marketing programs.

Bellevue University

Bellevue University is a private university in Bellevue, Nebraska. It offers an online Bachelor of Science in marketing degree.

This program allows students to explore the forefront of marketing. This 127-credit degree includes courses like:

• Customer Touchpoints
• Data for Decision Making
• Enhancing Fiscal Performance through Responsible Marketing
• Solving Marketing Problems

Students learn through an accelerated cohort program, in which they take one course at a time with the same group of peers. This leads to a more collaborative experience and allows students to build a strong network.

Colorado State University Global

Colorado State University Global is the online branch of the public Colorado State University system. It offers a bachelor's degree in marketing.

Students learn to plan advertising campaigns, engage in public relations, negotiate contracts, and conduct market research through courses like:

• Consumer Behavior
• Integrated Marketing, Promotions, and Advertising
• International and Multi-Cultural Marketing
• Product and Brand Management

This degree is designed for creative minds who want to shape business strategy and drive outcomes.

Columbia College of Missouri

Columbia College of Missouri is a private college based in Columbia, Missouri. It offers a Bachelor of Science in marketing online.

The program teaches students how marketing and advertising are ingrained in our society at every level. Courses include:

• Consumer Behavior
• Digital Marketing
• Marketing Research and Analytics
• Strategic Marketing

Students in this program are provided with the latest advances and theories in digital marketing, consumer behavior, marketing research and analytics, advertising, and strategic marketing management.

Oregon State University

Oregon State University is a public research university in Corvallis, Oregon. It offers an online marketing degree that can be earned as either a Bachelor of Arts or Bachelor of Science degree.

Students gain the expertise and knowledge that are needed to develop and implement forward-thinking business strategies. Courses offered in the program include:

• Advanced Application of Marketing Principles
• Fundamentals of Marketing Research
• Marketing Strategy
• Personal Selling Skills and Techniques

The online program also offers four optional specializations: consumer insights, marketing and digital communications, marketing management, and professional sales and personal selling.

Southern New Hampshire University

Southern New Hampshire University is a private university based in Manchester, New Hampshire. It offers a Bachelor of Science in marketing online.

The program helps students build their knowledge in brand awareness, communications, consumer behavior, market research, professional sales, and digital marketing. It includes courses like:

• Consumer Behavior
• Marketing Research
• Professional Selling
• Strategic Brand Management

Two online marketing concentrations are also available to interested students, one in digital marketing and the other in social media marketing.

Western Governors University

Western Governors University is a private, non-profit online university based in Millcreek, Utah. It offers an online Bachelor of Science in business administration in marketing.

Students focus on critical marketing skills including digital marketing, consumer behavior, marketing analytics, sales management, branding, content creation, and communication. Courses include:

• Consumer Behavior
• Content Marketing
• Marketing Strategy and Analytics
• Marketing Management

The program concludes with a capstone project that challenges students to design, implement, and analyze a marketing campaign.

How Much Does an Online Marketing Degree Cost?

The cost of an online marketing degree depends on the school you attend and whether that school is public or private, what state the school is in, and what state you live in.

Public colleges and universities in New Mexico charge an average of $7,152 for undergraduate degrees for students who live in-state. Out-of-state students pay an average of $19,181 per year.

Private colleges and universities in New Mexico charge an average of $25,363 per year in tuition and fees for undergraduate programs.

How Do You Earn a Marketing Degree Online?

To earn a marketing degree online, you'll first need to apply to a school with an online marketing program and be accepted, just as you would with a traditional, on-campus degree.

Online courses are usually asynchronous, which means you don't need to log in at a set time and can complete assignments on your own schedule so long as they're completed by the due date.

An online marketing course may include readings, video lectures, online discussions, and other assignments and projects.

What Can I Do with an Online Bachelor's in Marketing Degree?

An online bachelor's degree in marketing can lead to many careers, including:

• advertising manager
• marketing manager
• marketing specialist
• public relations specialist

Start Your Online Marketing Degree Today

Students in New Mexico can earn their online marketing degree in New Mexico or from elsewhere in the country. Check out the featured programs above to find the perfect match for you today!